1L

11 London

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Company Research Report: 11 London



Company Overview



  • Name: 11 London (Magnetic HCA Ltd t/a 11 London)

  • Mission of the Company: To help health and humanity brands deliver breakthroughs at scale in their advertising and communications.

  • Founded By: No information is available.

  • Key People in the Company:

  • Paul Berressem, Omnichannel Director

  • Mari Hoikkala, Senior Account Director

  • Headquarters: The Organ Works, Turnham Green Terrace Mews, Chiswick, London, W4 1QU, United Kingdom.

  • Number of Employees: No information is available.

  • Revenue: No information is available.

  • What the Company is Known For:

  • Specializes in advertising and communications for healthcare and humanity brands.

  • Known for engaging with both pharmaceutical clients and patient associations/charities.

  • Implements the OMNILABS® approach to reach healthcare professionals online effectively.


Products



  • Consultancy Products Offered:


1. Omnichannel Engagement:
  • AI-powered program, OMNILABS®, for comprehensive campaign management.

  • Key Features: Audience personas, user journey mapping, media buying, and multi-variant testing.


2. 360° Patient Support:
  • Focuses on comprehensive support for patients.

  • Key Features: Therapy area review, audience insight, and ideation.


3. Clinical Trialblazers:
  • Designed to place patients at the forefront of clinical trial processes.

  • Key Features: Diversity and inclusion, trial design evaluation from a patient perspective.


4. Product Portfolio Planning:
  • Strategic consultancy for optimizing client fundraising products.

  • Key Features: Sector competition overview, opportunity identification for growth.


5. Embracing Ethnicity in Health:
  • Consulting service aimed at making health communications more inclusive.

  • Key Features: Communication audits, insights into racialized minority groups.


Recent Developments



  • New Appointments:

  • Paul Berressem has joined as Omnichannel Director, enhancing digital marketing capabilities.

  • Mari Hoikkala joins as Senior Account Director, bringing vast experience in healthcare communications.


  • AI Integration:

  • Embrace of AI technologies for personalisation at scale, automation of routine tasks, advanced data analytics, and improved content creation.


  • Breakthrough in Diversity:

  • Launched a new consultancy product 'Embracing Ethnicity in Health' to improve the inclusivity of client communications.


  • Ethics and Diversity Initiatives:

  • Achieved B Corp status indicating a commitment to equality, diversity, and environmental performance.

  • Conducting annual ED&I staff surveys and hosted monthly talks to address equality, diversity, and inclusion (ED&I).


  • Partnerships:

  • Collaboration with King’s College London in the field of health psychology.


Additional Information



  • Contact:

  • Email: matthew.hunt@11-london.com

  • Telephone: +44 20 3761 2930


  • Registered Office: The Organ Works, Chiswick, London. Registered in England, No. 5599828.


Note: No information is available for specific revenue data or the exact number of employees.