3000 Records Company Profile

Background

3000 Records is an independent record label and music promotion company founded in 1996 by Terrance D. Schemansky, a student at Western Michigan University at the time. The company operates as a service provider for independent musicians and bands, offering a range of promotional services designed to enhance their visibility and success in the music industry. Over the years, 3000 Records has worked with thousands of artists worldwide, including unsigned musicians and several platinum-selling artists.

Key Strategic Focus

3000 Records focuses on providing comprehensive music promotion services tailored to the needs of independent artists and bands. Their core objectives include:

Music Promotion Services: Offering a variety of services such as radio promotion, music video distribution, press release writing and distribution, and social media promotion.

Co-Op Compilation Projects: Producing compilation CDs like the "Radio Now!" series, which serve as promotional tools to reach college radio, independent radio, international radio, satellite radio, internet radio, magazines, and other music industry contacts.

DIY Music Business Model Support: Encouraging and supporting the do-it-yourself approach for musicians, providing them with the tools and resources to manage and promote their music independently.

Financials and Funding

Specific financial details regarding 3000 Records' funding history, total funds raised, recent funding rounds, and notable investors are not publicly disclosed. The company operates as an independent entity, focusing on reinvesting its resources into the development and promotion of its artists and services.

Pipeline Development

3000 Records is actively involved in the development and promotion of various artists through its compilation projects and promotional services. While specific timelines for anticipated milestones are not publicly detailed, the company continues to release new volumes of its "Radio Now!" series and other promotional materials, aiming to provide ongoing exposure for its roster of artists.

Technological Platform and Innovation

3000 Records leverages several proprietary platforms and services to enhance its promotional efforts:

Indie 360: A comprehensive music promotion service that offers a range of tools and resources for artists to manage and promote their music effectively.

Album Register: A radio promotion service connecting record labels and unsigned artists to radio DJs and the music industry, facilitating broader airplay and exposure.

@followers: A service designed to help artists increase their social media following, enhancing their online presence and engagement with fans.

Targeted Fans: A platform that assists artists in reaching specific fan demographics, optimizing promotional efforts for maximum impact.

Unlimited Viewers: A service aimed at increasing the visibility of artists' content across various online platforms, ensuring a wider audience reach.

Blast The Web: A promotional tool designed to enhance the online presence of artists by distributing their content across multiple digital channels.

Add Plays: A service focused on increasing the play counts of artists' music on streaming platforms, boosting their visibility and popularity.

Music Video Distribution: Facilitating the distribution of artists' music videos to various platforms, ensuring broad exposure and engagement.

Song Commercials: Creating promotional videos for artists' songs to enhance their appeal and shareability.

Promoter Box: A service that provides artists with promotional materials and resources to aid in their marketing efforts.

Lyric Video Productions: Producing lyric videos to accompany artists' songs, offering an engaging way for fans to connect with the music.

Leadership Team

The leadership team at 3000 Records is spearheaded by:

Terrance D. Schemansky: Founder and CEO of 3000 Records. Terrance established the company in 1996 and has been instrumental in its growth and success. His vision and dedication have been pivotal in shaping the company's direction and services.

Competitor Profile

Market Insights and Dynamics

The independent music promotion industry is characterized by a diverse range of companies offering various services to artists seeking to enhance their visibility and success. With over 2,400 record companies operating in the United States as of September 2025, the market is highly competitive.

Competitor Analysis

Key competitors in the music promotion sector include:

Motech Records: A Detroit-based techno record label founded in 2002, known for its innovative approach to electronic music and its roster of international artists.

300 Entertainment: An American record label founded in 2012, operating across multiple genres and known for its diverse artist roster and significant industry presence.

Rise Records: An American record label focusing on alternative rock, heavy metal, and punk rock music, with a roster of prominent artists in these genres.

Strategic Collaborations and Partnerships

3000 Records has established several strategic collaborations and partnerships to enhance its market position and innovation capacity:

Album Register: A radio promotion service connecting record labels and unsigned artists to radio DJs and the music industry, facilitating broader airplay and exposure.

Indie 360: A comprehensive music promotion service offering a range of tools and resources for artists to manage and promote their music effectively.

@followers: A service designed to help artists increase their social media following, enhancing their online presence and engagement with fans.

Targeted Fans: A platform that assists artists in reaching specific fan demographics, optimizing promotional efforts for maximum impact.

Unlimited Viewers: A service aimed at increasing the visibility of artists' content across various online platforms, ensuring a wider audience reach.

Blast The Web: A promotional tool designed to enhance the online presence of artists by distributing their content across multiple digital channels.

Add Plays: A service focused on increasing the play counts of artists' music on streaming platforms, boosting their visibility and popularity.

Music Video Distribution: Facilitating the distribution of artists' music videos to various platforms, ensuring broad exposure and engagement.

Song Commercials: Creating promotional videos for artists' songs to enhance their appeal and shareability.

Promoter Box: A service that provides artists with promotional materials and resources to aid in their marketing efforts.

Lyric Video Productions: Producing lyric videos to accompany artists' songs, offering an engaging way for fans to connect with the music.

Operational Insights

3000 Records differentiates itself in the competitive landscape through its comprehensive suite of promotional services tailored for independent artists. The company's focus on a do-it-yourself (DIY) music business model empowers artists to take control of their careers, providing them with the tools and resources necessary for success. This approach fosters a strong sense of community and support among artists, enhancing their overall experience and satisfaction.