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33seconds

www.33seconds.co link_icon

Company Research Report: 33Seconds Ltd



Company Overview



  • Name: 33Seconds Ltd

  • Mission: 33Seconds is dedicated to harnessing the power of communications, creativity, and strategy to drive businesses towards a better future. The agency focuses on strategic thinking, storytelling, social content, media relations, and influencer marketing to help companies become vertical market leaders.

  • Founded: Founded by Alice Regester, Dominic Cook, and Seb Underhill, former PR, Marketing, and Content Directors for MySpace.

  • Key People:

  • Alice Regester: Co-CEO & Co-founder

  • Dominic Cook: Co-CEO & Co-founder

  • Seb Underhill: Co-founder and Creative Director

  • Headquarters: 3rd Floor, Nutmeg House, 60 Gainsford St, London, SE1 2NY, United Kingdom

  • Employees: No information is available

  • Revenue: No information is available

  • Known For: 33Seconds is renowned as an independent, award-winning agency specializing in Climate, Tech & Lifestyle sectors. The agency is particularly praised for its comprehensive and integrated approach to PR, social, and influencer communication strategies, while maintaining a commitment to sustainability and being carbon neutral.


Products and Services



Products/Services Offered:


33Seconds offers a wide range of communication services which can be categorized into four main areas:

PR


  • Comms Strategy & Messaging

  • Media Relations

  • Thought Leadership

  • Campaign Development

  • Copywriting

  • Crisis & Issues Management


Social


  • Social Media Strategy

  • Community Management

  • Paid Social Media

  • Campaign Development

  • Social Media Data & Insights

  • Central Management of Local Activity


Influencer


  • Creator Partner Identification

  • Creative Development

  • Contract Negotiation

  • Campaign Management

  • Reporting


Content


  • Creative Strategy

  • Creative Campaign Development

  • Social First Content Creation: Video/Animation/Illustration/ Graphic Design/Photography

  • Large-scale Photo & Video Shoots

  • Podcasts


Strategy & Brand


  • Quantitative & Qualitative Audience Insight

  • Value Proposition & Brand Positioning

  • Cultural and Industry Trend Reports

  • Long-term Comms & Content Planning


High-level Description & Key Features:


  • Earthtopia: An online eco-community with 500k+ followers across Instagram and TikTok, focused on eco-conscious living and sustainability. Provides research insights, workshops, panels, and brand partnerships.


Recent Developments



Recent Developments in the Company:


1. New Book Release: Launch of '100 Ways You Can Help Save the Planet', written by the 33Seconds team, illustrating strategies for combating climate change.
2. Corporate Developments:
  • Nominee in numerous award categories at various events like the Drum Social Media Awards.

  • Recognized as 'Most Innovative Tech Communications Agency 2024' at the SME Business Elite Awards.

  • Acquiring significant roles such as PR for Barbados Tourism Marketing Inc.


Recent Launches and Initiatives:


  • 33_Zero: An in-house strategy consultancy to aid brands in adapting to a net-zero culture.

  • Social Media Campaigns: Developed creative strategies and campaigns for various clients, demonstrating expertise across multiple domains including tech and lifestyle.


New Products/Features:


  • Client Collaborations: Involved in high-profile projects with brands such as Disney+, Sky TV, and Nike, reinforcing sustainability in communication.


Partnerships:


  • Engaged in partnerships to promote sustainability, such as with Ivy Farm Technologies focusing on cultivated meat.

  • Active collaboration with agencies for campaigns that emphasize carbon-neutral initiatives and tech-driven communications.


Conclusion



33Seconds Ltd stands out as a forerunner in communications, uniquely merging public relations, influencer strategy, and social media expertise with a deep-seated commitment to sustainability. With its innovative strategies and award-winning campaigns, it not only adapts to the future but is actively involved in shaping it. The firm's recent projects and accolades underscore its influential role in the techno-cultural and environmental communication spaces. With its headstrong leadership, strategic insights, and creative prowess, 33Seconds continues to prominently serve brands intent on achieving impactful and sustainable success.