456 Growth Media Company Profile

Background

456 Growth Media is a Brooklyn-based advertising agency founded in 2022, specializing in influencer and internet marketing strategies. The company's mission is to build the future creator economy and grow remarkable brands by leveraging a data-focused approach to help clients achieve their benchmarks.

Key Strategic Focus

456 Growth Media operates through three distinct yet cohesive divisions:

456 Growth Media: Develops innovative influencer and internet marketing strategies to help brands define and reach target markets.

456 Growth Talent: Focuses on identifying and nurturing content creators, offering services such as calendar management, brand partnerships, social media training, and channel development.

456 Growth Investments: Identifies and invests in high-growth startups and innovative brands with a defined digital footprint, providing capital and strategic support in emerging digital categories like NFTs, Web3, and online consumer behavior technologies.

Financials and Funding

As of July 2025, 456 Growth Media has not publicly disclosed specific funding details. The company operates as a privately held entity, focusing on organic growth and strategic investments within the creator economy.

Technological Platform and Innovation

456 Growth Media employs a robust technological infrastructure to support its operations, including:

MySQL: For database management.

Shopify: To facilitate e-commerce solutions.

Google Analytics: For web analytics and performance tracking.

Typeform: For online form building and data collection.

Yoast SEO: To optimize search engine performance.

HSTS and X-Content-Type-Options: For enhanced web security.

HTTP/3: To improve web performance and user experience.

The company leverages data-driven insights and proprietary technologies to enhance its marketing strategies, ensuring effective client engagement and measurable results.

Leadership Team

Dan Albert: Co-Founder with over a decade of experience in performance-based marketing, specializing in influencer marketing and emerging social media platforms.

Robert Bocchicchio: Co-Founder with a focus on tech solutions and new business partnerships, bringing experience from executive branding and M&A advisory roles.

Austin Cohen, Esq.: Co-Founder and Partner, providing legal and contracts expertise, with a background in influencer branding and legal affairs.

Joshua Oberndorf, CPA: Chief Financial Officer, overseeing financial operations and strategic financial planning.

Competitor Profile

Market Insights and Dynamics: The influencer marketing industry is experiencing significant growth, with the creator economy valued at nearly $20 billion and encompassing over 50 million self-identified creators.

Competitor Analysis: Key competitors in the influencer marketing and digital advertising space include:

Iron Roots: Specializes in digital marketing and brand strategy.

WebFX: Offers comprehensive digital marketing services, including SEO and web design.

LYFE Marketing: Focuses on social media marketing and management.

NP Digital: Provides performance marketing and SEO services.

Directive: Specializes in performance marketing for software companies.

Strategic Collaborations and Partnerships

456 Growth Media collaborates with various brands to enhance their digital presence and marketing strategies. Notable partnerships include:

Home Chef: Implementing influencer marketing campaigns to boost brand awareness.

Hatch: Developing targeted marketing strategies to reach specific demographics.

Skillshare: Utilizing content creators to promote online learning platforms.

Operational Insights

The company differentiates itself through a holistic, data-focused approach, integrating talent management, media strategy, and investment to provide comprehensive solutions. This model addresses inefficiencies in the creator economy and offers unique value to clients with both short-term and long-term goals.