Market Research Report: 72andSunny

Company Overview

• Name: 72andSunny

• Mission: To unlock possibilities for the most ambitious brands in the world through strategic and creative thinking.

• When Founded: No information is available.

• Key People:

• Bryan Smith, Global Chief Strategy Officer

• Miné Cakmak, Head of Consulting

• Aviva Mann, Senior Strategist

• Headquarters: Playa Vista, California

• Number of Employees: No information is available.

• Revenue: No information is available.

• Known For: 72andSunny is known for its strategic and creative partnerships with a range of global brands, focusing on utilizing the power of creativity to achieve business-changing results.

Products

72andSunny's Offerings:

• General Overview: 72andSunny is primarily known for its strategic marketing and advertising services targeted at enhancing brand ambitions.

• High-Level Product Descriptions:

• Strategy Studio: Helps companies architect brands and plans for cultural relevance and growth.

• Brand Foundations: Focuses on developing the meaning that attracts customers and stands out from competitors.

• Marketing Playbooks: Provides a comprehensive plan to drive business forward and includes a measurement plan.

• Innovation Blueprints: Encourages expansion into new categories and audiences.

• Brand World Building: Enhances brand identity through visual, personality, and motion elements.

• Key Features of Products:

• Focus on creative problem solving and strategic thinking.

• Includes innovation and marketing blueprints to support growth and brand recognition.

• Commitment to creative self-expression and personal growth within their culture.

Recent Developments

• Recent Work and Partnerships:

• Collaborations with high-profile brands including NFL for Super Bowl LIX, Barbie, Comcast, and Google Pixel.

• Projects like "Barbie - Limitless Possibilities" and "NFL - Run With It" showcase creative partnerships.

• Engagements range across several industries including technology, entertainment, airline, and consumer goods.

• New Features or Products: No explicit new product launches or features were mentioned.

• New Partnerships: The company maintains partnerships across its four global offices in Amsterdam, Los Angeles, New York City, and Sydney, resulting in business-changing outcomes.

• Other Developments: 72andSunny continues to position itself as a leader in strategic brand and advertising initiatives, fostering great relationships with renowned brands globally.

Contact Information

• New Business Inquiries:

• New York: newbusiness.ny@72andsunny.com

• Los Angeles: newbusiness.la@72andsunny.com

• Europe: newbusiness.ams@72andsunny.com

• Sydney/Asia: newbusiness.anz@72andsunny.com

• PR/Comms:

• comms.ny@72andsunny.com

• comms.la@72andsunny.com

• comms.ams@72andsunny.com

• comms.anz@72andsunny.com

• Job Inquiries:

• jobs.ny@72andsunny.com

• jobs.la@72andsunny.com

• jobs.ams@72andsunny.com

• jobs.anz@72andsunny.com

• Legal and Privacy Inquiries: legal@72andsunny.com

Note: This report is based on currently available data and is subject to updates as new information becomes available.