The Ablaze Design Group: Company Market Research Report

Company Overview

• Name: The Ablaze Design Group

• Mission: No information is available.

• Founding Year and Founder: Founded in 1974. The founder's name is not provided.

• Key People: Howard (mentioned in customer testimonials), Dina (mentioned in customer testimonials).

• Headquarters: 259 Waukegan Ave, Highwood, IL 60040, USA.

• Number of Employees: No information is available.

• Revenue: No information is available.

• Known For: The Ablaze Design Group is recognized as one of the premier home improvement firms in Chicago’s North Shore.

Products and Services

Products

1. Chalk Paint® & Tools:

• Description: Developed by Annie Sloan, these paints offer flexibility and variety in color. They can be mixed, thickened, or thinned.

• Key Features:

• Decorative paint with mixable colors.

• Can be applied with or without wax or lacquer.

• Suitable for various surfaces.

2. Satin Paint:

• Description: A strong and durable paint for high-traffic areas, requires no wax or lacquer.

• Key Features:

• Offers a soft, silky sheen.

• Self-leveling properties for easier application.

• Suitable for wood and metal.

3. Home & Garden Products:

• Description: Includes sophisticated décor items inspired by Napa Valley.

• Key Features:

• Products reflect casual elegance and modern design.

• Wide variety including serving boards, trays, and sculptures.

Services

• Painting: Professional interior and exterior painting services.

• Handyman Services: General home repair and maintenance services.

• Remodeling: Full-scale kitchen and home remodeling services.

• Cabinetry: Custom cabinetry design and installation.

• Window Treatments: Installation of various window treatments.

Recent Developments

• Promotions:

• Offering 15% off or interest-free financing for one year on all interior painting projects and cabinet painting from November through March, 2024.

• Events:

• Scheduled future events in November 2024, details unspecified in the information provided.

• Press & Publicity:

• The group has been featured in publications such as "Interiors Chicago," recognizing their work on smart spaces.

• Customer Engagement:

• High level of customer satisfaction as highlighted in numerous testimonials praising their service quality, professionalism, and project outcomes.

• Community Involvement:

• Acknowledged efforts in home improvement such as kitchen remodeling and painting services, noted for detail-oriented and efficient work.

Partner Brands and Products

• Buster + Punch: Known for innovative collections using solid metals, offering products like light bulbs, dimmers, cabinet pulls, etc.

• Skeem Design: Offers artistic home accessories like match bottles, candles, and other stylish utility items.

• Napa Home & Garden: Provides products reflecting Napa Valley's aesthetic, such as elegant serving boards and home decor.

• Truebrands: Offers a range of drinkware and bar tools for home use.

• VIETRI: Produces hand-painted Italian lifestyle products, ideal for casual yet elegant dining settings.

• Voluspa: Known for high-quality candles made from sustainable coconut wax, offering clean and long-lasting burn.

Conclusion

The Ablaze Design Group positions itself as a leader in the home improvement space in Chicago's North Shore, known for its high-quality service and innovative paint and home décor solutions. Though specific financial figures are not provided, their diversified services and strong market presence reflect a potentially robust market position. Customer testimonials indicate high satisfaction and successful project delivery, sustaining their reputation in the design and decoration industry.