Ace Pickleball Club: Comprehensive Company Profile

Background

Overview

Ace Pickleball Club is a rapidly expanding franchise specializing in state-of-the-art indoor pickleball facilities across the United States. Founded in early 2023 by industry veterans Jay Diederich and Joe Sexton, the company aims to make pickleball accessible to players of all ages and skill levels by providing high-quality, year-round playing environments.

Mission and Vision

The mission of Ace Pickleball Club is to inspire new players and provide enthusiasts with access to a welcoming community, optimal playing conditions, and expert instruction. The vision is to professionalize the sport and make it more accessible nationwide, fostering a vibrant pickleball community.

Industry Significance

Pickleball has experienced unprecedented growth, with 36.5 million people reported as having played the sport in 2022. Ace Pickleball Club's expansion addresses the increasing demand for high-quality indoor facilities, positioning the company as a significant player in the rapidly growing pickleball industry.

Key Strategic Focus

Core Objectives

• Expansion: Rapidly increase the number of club locations to meet growing demand.

• Community Engagement: Foster a welcoming environment for players of all skill levels.

• Quality Facilities: Provide state-of-the-art, climate-controlled indoor courts.

Areas of Specialization

• Indoor Pickleball Facilities: Develop and operate high-quality indoor courts.

• Franchise Development: Expand through a franchise model to accelerate growth.

Key Technologies Utilized

• Court Technology: Implement PlaySight camera systems for instant highlight reels.

• Facility Management: Utilize advanced systems for scheduling and member management.

Primary Markets Targeted

• Urban and Suburban Areas: Focus on regions with high population density and interest in recreational sports.

• Growing Pickleball Communities: Target areas experiencing a surge in pickleball participation.

Financials and Funding

Funding History

Ace Pickleball Club has secured significant investment to support its rapid expansion. In early 2023, the company launched its franchising program, awarding multiple franchises across various states.

Total Funds Raised

Specific figures regarding total funds raised are not publicly disclosed.

Recent Funding Rounds

The company has engaged in multiple funding rounds to support its expansion plans, including partnerships with real estate firms and strategic investors.

Notable Investors

• Andy Stenzler: Founder of Rumble Boxing and Lab Capital Advisors.

• Doug Birer: Multi-unit developer of Orangetheory, Kidstrong, and PetWellClinic.

• Eric Simon: Vice President at The Joint Chiropractic.

• Nena Mass: Senior Vice President at CBRE.

• Tabish Jesrai and Mohammad "Musto" Omar: Multi-unit developers of Crumbl Cookies.

• Wendy Selevitch: Founder of Soultenders, Inc.

Intended Utilization of Capital

• Facility Development: Build and equip new club locations.

• Franchise Support: Provide resources and training for franchisees.

• Marketing and Branding: Enhance brand visibility and attract new members.

Pipeline Development

Key Pipeline Candidates

• New Club Locations: Plans to open 25–30 new locations by the end of 2025.

Stages of Development

• Site Selection: Identifying and securing locations in target markets.

• Construction and Setup: Building and equipping facilities.

• Operational Launch: Opening clubs and initiating operations.

Target Conditions

• Urban and Suburban Markets: Focus on areas with high demand for recreational sports facilities.

Anticipated Milestones

• 2025 Expansion: Open 25–30 new clubs by year-end.

Technological Platform and Innovation

Proprietary Technologies

• PlaySight Camera Systems: Provide instant highlight reels and enhance the playing experience.

Significant Scientific Methods

• Facility Design: Utilize ergonomic and efficient layouts for optimal play.

• Member Management Systems: Implement advanced software for scheduling and member engagement.

Leadership Team

Jay Diederich – Founder and CEO

• Professional Background: Over 15 years in franchise development, including leadership roles at Sky Zone Trampoline Parks.

• Key Contributions: Established Ace Pickleball Club and led its rapid expansion.

Joe Sexton – Co-Founder and President

• Professional Background: Extensive experience in franchise operations, previously with Mathnasium Learning Centers and Sky Zone.

• Key Contributions: Co-founded Ace Pickleball Club and oversees its strategic direction.

Brianne Carter – Chief Operations Officer

• Professional Background: Background in operations management within the franchise industry.

• Key Contributions: Oversees daily operations and ensures quality standards across all clubs.

Diego Pacheco – Chief Growth Officer

• Professional Background: Experience in business development and growth strategies.

• Key Contributions: Drives expansion efforts and identifies new market opportunities.

Vincent Barrios – Chief Development Officer

• Professional Background: Expertise in real estate development and site selection.

• Key Contributions: Manages the development and construction of new club locations.

Competitor Profile

Market Insights and Dynamics

• Market Size: The pickleball industry is experiencing rapid growth, with projections estimating a market size of $4.4 billion by 2033.

• Growth Potential: High demand for indoor facilities and increasing participation rates.

Competitor Analysis

• Pickleball Kingdom: Focuses on entertainment and offers a variety of recreational activities.

• Dill Dinkers: Provides indoor pickleball facilities with a focus on community engagement.

• PickleRage: Operates indoor courts with a focus on competitive play.

• The Pickle Pad: Offers indoor facilities with a focus on training and development.

Strategic Collaborations and Partnerships

• CBRE Partnership: Collaborates with CBRE for real estate services and site selection.

• DoorDash Partnership: Announced a multi-year partnership to offer on-demand delivery and pickup services to members.

Operational Insights

• Competitive Advantages: State-of-the-art facilities, all-inclusive membership model, and a focus on community engagement.

• Market Position: Rapidly expanding with plans to open 25–30 new clubs by the end of 2025.

Strategic Opportunities and Future Directions

Strategic Roadmap

• Expansion: Continue to identify and develop new club locations in target markets.

• Community Engagement: Enhance member experience through events, clinics, and social gatherings.

• Technology Integration: Implement advanced technologies to improve play and member engagement.

Future Business Directions

• National Presence: Establish Ace Pickleball Club as a leading brand in the indoor pickleball facility market.

• Franchise Growth: Expand the franchise network to accelerate growth and market penetration.

Opportunities for Expansion

• Untapped Markets: Explore regions with growing interest in pickleball but limited facility availability.

• Partnerships: Form strategic alliances to enhance service offerings and member benefits.

Contact Information

• Official Website: acepickleballclub.com

• Instagram: @acepickleballclub