Acoustic Company Profile

Background

Acoustic is a global marketing and customer engagement provider dedicated to delivering solutions that offer brands a deeper understanding of their customers, enabling them to act in the moments that matter. Founded in 2019, the company focuses on empowering marketers with powerful tools to transform brand-customer connections through data-driven visibility and personalized engagement. With approximately 650 employees worldwide, Acoustic maintains a local presence with a global footprint, leveraging over 25 years of MarTech experience to help brands across industries build meaningful, lasting customer relationships.

Key Strategic Focus

Acoustic's strategic focus centers on providing purpose-built solutions that enable marketers to build, scale, and optimize customer experiences throughout the customer lifecycle. The company's offerings include multichannel marketing capabilities, personalized content delivery, and seamless integration with existing tools and systems. By leveraging data-driven insights and automation, Acoustic aims to streamline marketing operations and enhance customer engagement across various channels.

Financials and Funding

As of January 2025, Acoustic's annual revenue reached $300 million. The company operates as a privately held entity, and specific details regarding its funding history and notable investors are not publicly disclosed.

Technological Platform and Innovation

Acoustic distinguishes itself through its robust technological platform, which encompasses:

Multichannel Marketing Automation: Enables coordinated campaigns across email, SMS, and push notifications.

Personalized Content Delivery: Utilizes data-driven insights to tailor messages based on user behavior and preferences.

Seamless Integrations: Offers compatibility with existing CRM systems and other marketing tools to streamline workflows.

User-Friendly Interface: Designed to facilitate efficient campaign creation and management for marketers.

Leadership Team

Acoustic's leadership team comprises experienced professionals dedicated to driving the company's mission:

Mark Cattini: Chief Executive Officer

Michael McCarthy: Chief Revenue Officer

Suzanne O'Kelley: Chief Marketing Officer

Competitor Profile

Market Insights and Dynamics

The marketing technology industry is highly competitive, with numerous companies offering solutions for customer engagement and marketing automation. Acoustic operates within this dynamic landscape, striving to provide unique value through its specialized offerings.

Competitor Analysis

Acoustic faces competition from several key players in the marketing technology space, including:

Conductor: Provides a marketing platform for enterprise teams.

Callbox: Offers B2B marketing services, including lead generation and appointment setting.

LocaliQ: Delivers online marketing solutions for small and medium-sized enterprises.

Tealium: Develops a customer data platform for businesses.

These competitors offer various solutions that overlap with Acoustic's offerings, contributing to a competitive market environment.

Strategic Collaborations and Partnerships

Acoustic has established partnerships to enhance its market position and innovation capacity. Specific details regarding these collaborations are not publicly disclosed.

Operational Insights

Acoustic's strategic considerations include differentiating itself through personalized customer engagement solutions and seamless integration capabilities. By focusing on data-driven insights and user-friendly interfaces, the company aims to provide distinct competitive advantages in the marketing technology landscape.

Strategic Opportunities and Future Directions

Looking ahead, Acoustic plans to continue expanding its technological capabilities and market reach. By leveraging its strengths in personalized engagement and multichannel marketing, the company aims to seize opportunities for growth and further solidify its position in the industry.