A

Adac

www.adac.de link_icon

Company Research Report: ADAC



Company Overview



Name and Mission


  • Name: ADAC (Allgemeiner Deutscher Automobil-Club)

  • Mission: ADAC is committed to providing help, protection, and advice to its members. It stands for safety and mobility, representing the interests of its members in areas concerning road safety, transport policy, and more.


Foundation and Founders


  • Founded: 24 May 1903

  • Founder: Founded in Stuttgart as the Deutsche Motorradfahrer-Vereinigung (DMV), later renamed ADAC.


Key People


  • Current President: Christian Reinicke (as of 2021)


Headquarters


  • Location: Munich, Germany


Number of Employees


  • Employees: Approximately 2,400 employees are stationed at ADAC's headquarters in Munich.


Revenue


  • Revenue: No information is available.


Recognition


  • Known For: ADAC is known for its comprehensive automotive services, including roadside assistance, travel planning, driving safety training, and vehicular testing. It is one of the largest automotive clubs in the world.


Products



Overview of Products


1. Roadside Assistance:
  • Provides emergency assistance to members experiencing car troubles while traveling, ensuring swift and reliable roadside aid.


2. Travel Services:
  • Includes a variety of offerings like travel insurance, trip planning tools, and exclusive travel packages for members.


3. Insurance Services:
  • Offers a range of insurance products, including car, health, and house insurance, crafted to meet the diverse needs of its members.


4. Automotive Testing and Reviews:
  • Conducts comprehensive vehicular tests, covering aspects such as safety, emissions, and overall performance, providing members with informed buying guides.


5. Driving Safety Training:
  • Organizes training programs focused on enhancing driving skills and safety awareness among members.


6. PiNCAMP:
  • The leading camping platform in Europe, providing extensive resources and booking services for campers.


Key Features


  • Roadside Assistance: Known for its efficiency and reliability, covering a vast network within Europe.

  • Travel Services: Tailored travel deals and safety tips for domestic and international travelers.

  • Insurance Services: Competitive rates with significant member discounts.

  • Automotive Testing: Detailed and scientifically conducted tests that impact consumer reports and automotive manufacturing standards.

  • Driving Safety: State-of-the-art training facilities and experienced instructors.


Recent Developments



Recent Company Developments


1. ADAC Kreditkarte: Partnered with Solaris Bank Berlin, successfully transforming its credit card offerings.
2. Digital Care Solutions: Began a pilot with Nui Care to provide a digital caregiving assistant app for caregivers among its members.
3. New Product Offerings: Launched "Pannenhilfe für Haus und Wohnung" – roadside assistance equivalent for the home along with recent home insurance products.
4. Camping Platform Expansion: Partnered with international clubs ANWB and TCS to make PiNCAMP the leading camping platform in Europe.
5. New E-Bike Services: After a successful pilot, extended bike assistance services for both electronic and conventional bicycles across Germany.
6. Coverage Expansion: ADAC is now offering rental services through partners Enterprise and Europcar, expanding their mobility services in Germany.

New Product Launches and Features


  • New PI and Home Insurance Products: Enhanced offerings in personal and home insurance to address a wider set of risks, ensuring comprehensive coverage to members.

  • Digital Integration: Integration of digital tools across apps for ease of access to services like insurance claims and travel planning.


Partnerships


  • Continued focus on digital transformation and expansion of their service offerings through strategic partnerships, ensuring extensive coverage and advancements in ADAC's core offerings.


Note: This report is based on the information retrievable from the provided data and does not include financial revenue specifics due to lack of available information.