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Adda247

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Company Market Research Report: Adda247



Company Overview



  • Name: Adda247

  • Mission: On a mission to provide quality education to the masses by offering affordable online courses for major exams in more than 10 regional languages across India.

  • Founded: The journey began with Adda247’s parent company, Career Power, which was established in 2010 with its first offline coaching center in Delhi.

  • Key People:

  • Anil Nagar: CEO, a graduate from IIT-BHU who believes in self-created destiny and hard work.

  • Saurabh Bansal: COO, MBA graduate in Financial Management from the University of Delhi, responsible for executing the company’s growth strategies.

  • Headquarters: 208, Tower A, Unitech Cyber Park, Sector 39, Gurugram - 122002, India.

  • Number of Employees: 1000 employees and growing.

  • Revenue: No information is available.

  • Known For: Adda247 is known for being India's largest vernacular test prep platform, catering to more than 50 million students from Tier II and Tier III cities in India.


Products



  • E-learning Programs: Adda247 provides a wide range of e-learning programs including Mock Tests, Live Classes, Video Courses, Ebooks, and Printed Books.

  • Mock Tests: Unlimited practice tests designed to simulate real exam conditions.

  • Live Classes: Real-time interactive classes with top faculty.

  • Video Courses: High-quality video content for in-depth conceptual clarity.

  • E-Books: Vast library of downloadable e-books for study at convenience.

  • Printed Books: Physical books for exam preparation available for purchase.


Key Features



1. Mock Tests:
  • Real exam simulation

  • Extensive question bank with varied difficulty levels

  • Performance analytics for improvement


2. Live Classes:
  • Interactive and engaging sessions

  • Doubt clearing in real-time

  • Recorded sessions available for later review


3. Video Courses:
  • High-definition video quality

  • Covers comprehensive subject topics

  • Accessible anytime for self-paced learning


4. E-Books:
  • Portable and accessible across devices

  • Regularly updated content aligning with current exam patterns

  • Covers multiple subjects and competitive exams


5. Printed Books:
  • Available for students preferring traditional learning materials

  • Written by expert authors with a focus on exam pattern and syllabus

  • Extensive topic coverage with practice questions


Recent Developments



  • New Products: No specific new products have been mentioned in the provided data.

  • New Features: Adda247 has expanded its offerings to include state exams study material in 8 vernacular languages apart from English & Hindi.

  • Partnerships: Secured Series B funding led by Westbridge Capital and acquired StudyIQ in 2021 to expand its reach and offerings.


Conclusion



This report outlined the key aspects of Adda247, focusing on its mission to democratize education through accessible and affordable online learning solutions. The company’s commitment to reaching students across regional languages and its continuous growth and expansion through strategic investments and partnerships mark its significant presence in the Indian Ed-Tech space. Based in Gurugram, India, Adda247 continues to build its offerings to support millions of students in achieving their educational goals.