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Age Friendly Business®

www.agefriendlybusiness.com link_icon

Age-Friendly Business® Market Research Report



Company Overview



  • Name: Age-Friendly Business®

  • Mission: To help businesses embrace the age-friendly concept, ensuring people of all ages are welcomed, acknowledged, safe, and respected in communities and businesses.

  • Founded: 2003

  • Founder: Rhonda Latreille, MBA, CPCA

  • Key People:

  • Rhonda Latreille – Founder, known for designing and implementing new programs across justice, finance, business, and health disciplines.

  • Headquarters: No information is available

  • Number of Employees: No information is available

  • Revenue: No information is available

  • Known For: Dedicated to improving social and professional services for the age 50+ demographic, providing education and resources tailored to this group.


Products



1. Educational Courses


  • Description: Courses that cover emerging life stages, age-related changes, business development, leadership skills, and more, specifically tailored for individuals aged 50 and above.

  • Key Features: Over 40 modules that address the unique needs of boomers and seniors.


2. Custom Client Resources


  • Description: Over 80 informative articles and tips sheets aimed at helping clients live better and age well.

  • Key Features: Resources are tailored to showcase the provider's contact information, establishing them as a trusted service in the community.


3. Marketing Strategies


  • Description: Tools crafted to elevate business presence in local communities, applicable from prospect attraction to client relationship nurturing.

  • Key Features: Comprehensive resources covering every aspect of the sales cycle.


Recent Developments



  • New Initiatives:

  • Introduction of the Certified Professional Consultant on Aging (CPCA)® Designation program, which focuses on the complexities of aging and providing top-notch service to maturing clients.

  • Launch of the Age-Friendly Business® Alliance program, facilitating local businesses to create exceptional customer experiences.

  • New Partnerships: No information is available

  • New Features: No specific new features were mentioned for existing products.


Other Valuable Information



  • Vision and Approach: The company is inspired by the World Health Organization (WHO) endorsed “Age-Friendly City” initiative and aims to build upon this foundation by providing age-relevant customer experiences.

  • Leadership and Impact: Under Rhonda Latreille's leadership, the company has contributed significantly to educating professionals and businesses about the emerging needs of the senior demographic, enhancing public protection and service standards.


Conclusion



Age-Friendly Business® is a pioneering organization working to integrate age-friendly concepts into businesses and communities globally. The organization primarily emphasizes equipping businesses with education, resources, and marketing strategies to cater to the age 50+ demographic effectively. With programs developed since 2003, they continue to influence market practices by shaping community perceptions towards aging and service excellence.



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