AGEX, Inc. Company Profile

Background

Overview

AGEX, Inc. is a technology-driven company specializing in livestock custodial management, aiming to streamline operations for ranchers, buyers, and sale barns. Established in 2015, the company is headquartered in Austin, Texas. AGEX offers a suite of products designed to enhance efficiency and transparency in the livestock industry.

Mission and Vision

AGEX's mission is to modernize the infrastructure behind rural commerce by providing innovative solutions that simplify transactions, improve cash flow, and foster trust within the ranching community. The company's vision is to be the leading provider of technology solutions that empower ranchers and associated stakeholders to operate more effectively and profitably.

Primary Area of Focus

The company's primary focus is on developing and implementing technological solutions that address the unique challenges faced by the livestock industry, including payment processing, inventory management, and market access.

Industry Significance

AGEX plays a pivotal role in the agricultural technology sector by bridging the gap between traditional ranching practices and modern technological advancements, thereby contributing to the evolution and modernization of the livestock industry.

Key Strategic Focus

Core Objectives

• Streamlining Transactions: Simplify payment processes to reduce delays and errors.

• Enhancing Cash Flow: Provide tools that improve financial management for ranchers and associated businesses.

• Fostering Transparency: Ensure clear and open communication among all parties involved in livestock transactions.

Specific Areas of Specialization

• Custodial Management: Offer services that manage and secure funds during livestock transactions.

• In-Barn Financing: Provide short-term financing options for buyers to facilitate immediate purchases.

• Digital Trade Clearing: Implement electronic systems to verify and process transactions efficiently.

Key Technologies Utilized

• Mobile Applications: Develop user-friendly apps for herd management and transaction tracking.

• Cloud Computing: Utilize cloud-based platforms for data storage and real-time access.

• Data Analytics: Employ analytics tools to provide insights into market trends and financial performance.

Primary Markets Targeted

• Ranchers and Livestock Producers: Individuals and businesses involved in raising and selling livestock.

• Sale Barns: Facilities where livestock is auctioned or sold.

• Livestock Buyers: Individuals or companies purchasing livestock for various purposes.

Financials and Funding

Funding History

AGEX has secured funding through multiple rounds, with the most recent being a seed round in July 2025, raising approximately $5.99 million.

Total Funds Raised

The company has raised a total of $56.2 million across various funding rounds.

Notable Investors

AGEX's investor base includes individuals and entities with a vested interest in agricultural technology and rural commerce. Specific investor details are not publicly disclosed.

Utilization of Capital

The funds raised are primarily allocated towards product development, technology infrastructure, market expansion, and operational scaling to meet the growing demands of the livestock industry.

Pipeline Development

Key Pipeline Candidates

• AGEX Herd App: A free management application that integrates with AGEX Ear tags, enabling ranchers to track and manage their livestock efficiently.

• AGEX Marketplace: An online sales platform that offers secure and convenient livestock trading, enhancing payment efficiency and security for all parties involved.

Stages of Development

Both the AGEX Herd App and AGEX Marketplace are fully developed and operational, with continuous updates and enhancements to meet user needs.

Target Conditions

The primary focus is on improving operational efficiency, financial management, and market access for ranchers, sale barns, and buyers in the livestock industry.

Anticipated Milestones

• User Growth: Increase the number of active users on both platforms.

• Feature Expansion: Introduce new functionalities based on user feedback and market demands.

• Market Penetration: Expand the reach of AGEX services to additional regions and markets.

Technological Platform and Innovation

Proprietary Technologies

• AGEX Herd App: A mobile application that allows ranchers to record and access herd information seamlessly.

• AGEX Ear Tags: Integrated with the AGEX Herd App, these tags enable real-time tracking and management of livestock.

Significant Scientific Methods

• Data Analytics: Utilized to provide insights into market trends and financial performance, aiding in informed decision-making.

• Cloud Computing: Ensures secure and scalable data storage and access, supporting the company's digital platforms.

Leadership Team

Wendel Thuss – CEO

Wendel was born and raised in San Antonio, around the family land, banking, and cattle business. After graduating from Tulane University, he pursued a career in commercial agriculture and agriculture finance. After graduating from The University of Texas School of Law, he became a partner in Apache Produce Imports, focusing on supply chain financing in the tomato space. He currently operates his family's 5th generation cow/calf ranch.

Clifton Macdaniel – COO

Clifton joined AGEX in November 2017 and is responsible for all financial and trade activities of AGEX Trade, LLC. Prior to joining AGEX, Clifton was the Vice President of Operations and Finance for a private holding company in San Antonio. He supervised financial reporting, forecasting, and cash flow management. He received a Bachelor of Arts from the University of Texas at Austin.