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agrisound

lightning_bolt Market Research

AgriSound Company Profile



Background



Overview

AgriSound is a UK-based agri-tech company founded in 2020, dedicated to safeguarding global biodiversity through innovative pollinator monitoring solutions. The company specializes in providing hardware and software solutions for the remote monitoring of pollinators, utilizing low-cost environmental and acoustic sensors to gather data on pollinator dynamics. AgriSound collaborates with academics to interpret complex agricultural data, translating it into decision support systems through easily accessible web apps.

Mission and Vision

  • Mission: To protect the world's biodiversity by transforming how insect activity is monitored, enabling timely and informed decisions to safeguard pollinators and, consequently, the global food supply.


  • Vision: To integrate pollination services into everyday life across society, supporting global biodiversity and becoming the leading pollinator monitoring technology brand across all markets.


Industry Significance

AgriSound addresses the critical issue of pollinator decline, which threatens over 75% of fruit crops and £375 billion of economic services dependent on insect pollination. By providing real-time data on pollinator activity, AgriSound empowers stakeholders to implement targeted interventions, thereby supporting the health of vital ecosystems and contributing to a more sustainable future.

Key Strategic Focus



Core Objectives

  • Pollinator Monitoring: Develop and deploy advanced monitoring devices to track pollinator activity in real-time.


  • Data-Driven Decisions: Provide actionable insights to farmers, environmental organizations, and businesses to enhance biodiversity and crop yields.


  • Sustainability: Promote sustainable agricultural practices by integrating pollinator health into farming operations.


Areas of Specialization

  • Precision Pollination: Utilizing acoustic sensors to detect and analyze bee and other insect activity, enabling targeted interventions to improve pollination efficiency.


  • Biodiversity Monitoring: Offering continuous, non-invasive monitoring of species diversity and abundance through automated recording and analysis.


Key Technologies Utilized

  • Acoustic Sensors: Devices that capture and analyze the sounds of pollinating insects to assess activity levels.


  • Environmental Sensors: Instruments that measure factors such as light, temperature, and humidity to contextualize pollinator data.


  • AI Algorithms: Proprietary algorithms that process sensor data to generate actionable insights.


Primary Markets Targeted

  • Agriculture: Farmers and growers seeking to enhance crop yields through improved pollination.


  • Corporate Sustainability: Businesses aiming to integrate biodiversity monitoring into their environmental, social, and governance (ESG) strategies.


  • Environmental Organizations: NGOs and governmental bodies focused on biodiversity conservation and ecosystem health.


Financials and Funding



Funding History

AgriSound has secured a total of $740,000 over nine funding rounds, including grants and investments from various sources.

Recent Funding Rounds

  • May 9, 2025: Incubator/Accelerator - IV round with EIT Food Accelerator Network.


  • November 26, 2024: Grant - II round with Innovate UK.


Notable Investors

  • EIT Food Accelerator Network: Provided support in the latest funding round.


  • Innovate UK: Offered a grant to support the development of AgriSound's biodiversity monitoring system.


Utilization of Capital

The funds have been allocated towards the development and deployment of AgriSound's monitoring devices, research and development of AI algorithms, and expansion of market reach to support sustainable agriculture and biodiversity conservation efforts.

Pipeline Development



Key Pipeline Candidates

  • Polly™ Sensor: An in-field device that tracks pollination events, identifying areas of low pollinator activity to enable targeted interventions.


Stages of Development

  • Prototype: Initial versions of the Polly™ sensor have been developed and deployed in various agricultural settings.


  • Pilot Projects: Collaborations with organizations like British Sugar and The Compleat Food Group to test and refine the technology.


Target Conditions

  • Pollinator Decline: Addressing the reduction in pollinator populations affecting crop yields and biodiversity.


Anticipated Milestones

  • 2025-2026: Completion of pilot projects and analysis of data to refine product offerings.


Technological Platform and Innovation



Proprietary Technologies

  • Polly™ Sensor: A solar-powered device that captures and analyzes pollinator activity through acoustic monitoring.


Significant Scientific Methods

  • Bioacoustic Monitoring: Utilizing sound analysis to detect and quantify pollinator presence and activity.


  • Environmental Data Integration: Combining sensor data with environmental factors to provide context for pollinator behavior.


AI-Driven Capabilities

  • Data Analysis Algorithms: Processing large datasets to generate actionable insights for stakeholders.


Leadership Team



Key Executives

  • Casey Woodward, Ph.D.: Founder and CEO. With a background in agri-tech, Dr. Woodward has led AgriSound since its inception, focusing on innovation in pollinator monitoring technologies.


Competitor Profile



Market Insights and Dynamics

The agri-tech sector, particularly in pollination monitoring, is experiencing growth due to increasing awareness of biodiversity loss and its impact on agriculture. The market is characterized by technological innovation and a focus on sustainable practices.

Competitor Analysis

  • 3Bee: Focuses on biodiversity monitoring and protection within the environmental sector, providing technology solutions for monitoring pollinators.


  • Biobest: Operates in natural pollination and biological pest control, producing beneficial insects, mites, and nematodes for agriculture.


  • BeeHero: Provides precision pollination services utilizing advanced sensor technology and machine learning algorithms to optimize pollination for various crops.


Strategic Collaborations and Partnerships

  • British Sugar: Partnered to launch a pollinator monitoring project, installing 27 acoustic sensors to record real-time biodiversity data.


  • The Compleat Food Group: Collaborated to transform biodiversity monitoring across its sites, deploying AgriSound's devices in various habitats.


  • M&S: Engaged in a three-year collaboration to help farmers better manage pollinators and increase crop yields.


Operational Insights

AgriSound differentiates itself through its focus on real-time, data-driven monitoring of pollinators, enabling precise interventions to enhance biodiversity and agricultural productivity. Its partnerships with major agricultural and retail organizations strengthen its market position and innovation capacity.

Strategic Opportunities and Future Directions

AgriSound aims to expand its global footprint by scaling its monitoring solutions, enhancing data analytics capabilities, and fostering collaborations to support sustainable agriculture and biodiversity conservation worldwide.

Contact Information



  • Website: Agrisound official website


  • Social Media:

  • LinkedIn: AgriSound LinkedIn profile

  • Twitter: AgriSound Twitter profile

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