Airbase-Lomax Carpet & Tile Mart Company Profile

Background

Airbase-Lomax Carpet & Tile Mart is a third-generation, family-owned business specializing in a wide array of flooring solutions. Established in 1966, the company has built a reputation for offering an extensive selection of carpets, tiles, hardwood, laminate, vinyl flooring, and area rugs. With a commitment to providing exceptional value and customer service, Airbase-Lomax operates 15 flooring superstores across Delaware, Pennsylvania, Maryland, South Jersey, and South Carolina. Additionally, the company extends its reach nationwide through its online platform, catering to customers across the United States.

Key Strategic Focus

Airbase-Lomax Carpet & Tile Mart focuses on delivering high-quality flooring products at competitive prices. The company's strategic objectives include expanding its product offerings, enhancing customer service, and increasing market presence through both physical stores and online channels. By leveraging its extensive inventory and knowledgeable staff, Airbase-Lomax aims to meet the diverse needs of residential and commercial customers.

Financials and Funding

As a privately held company, specific financial details are not publicly disclosed. However, estimates suggest that Airbase-Lomax Carpet & Tile Mart generates approximately $20 million in annual revenue, with an estimated revenue per employee of $227,000. The company employs around 88 individuals, reflecting a 16% growth in employee count over the past year.

Leadership Team

The company is led by Mr. Michael Longwill, who serves as the President. Under his leadership, Airbase-Lomax has expanded its footprint and enhanced its product offerings. Other key members of the management team include Mr. Mike Guyer, Store Manager; Mr. Tom Fletcher, General Manager; and Mr. Ted Dastick, Director of Advertising.

Competitor Profile

Market Insights and Dynamics

The flooring industry is characterized by a competitive landscape with numerous players offering a variety of products and services. Market trends indicate a growing demand for durable and aesthetically pleasing flooring solutions, driven by both residential renovations and commercial construction projects.

Competitor Analysis

Key competitors in the flooring retail sector include:

Avalon Flooring: Offers a wide range of flooring products and has multiple locations across the region.

Lumber Liquidators: Specializes in hardwood flooring and has a strong online and physical store presence.

Home Depot: Provides a vast selection of flooring options along with installation services, catering to both DIY enthusiasts and professional contractors.

These competitors focus on offering diverse product lines, competitive pricing, and value-added services to attract and retain customers.

Strategic Collaborations and Partnerships

Airbase-Lomax Carpet & Tile Mart has strategically expanded its market presence by opening new locations in key areas. In May 2021, the company opened a 45,000-square-foot flooring superstore in Mays Landing, New Jersey, occupying a former Toys 'R Us building. This expansion reflects the company's commitment to growth and accessibility. Additionally, in 2022, a new store was launched in Lawnside, New Jersey, further solidifying the company's footprint in the region.

Operational Insights

Airbase-Lomax Carpet & Tile Mart differentiates itself through its extensive in-stock inventory, allowing for immediate product availability and quick installation services. The company's emphasis on customer service, knowledgeable staff, and competitive pricing positions it favorably against major competitors. By maintaining a balance between physical store presence and online accessibility, Airbase-Lomax effectively caters to a broad customer base.

Strategic Opportunities and Future Directions

Looking ahead, Airbase-Lomax Carpet & Tile Mart aims to continue its expansion into new markets, leveraging its established reputation and operational strengths. The company plans to enhance its online platform to provide a seamless shopping experience, incorporating advanced technologies to assist customers in product selection and customization. By staying attuned to industry trends and customer preferences, Airbase-Lomax is well-positioned to capitalize on growth opportunities in the flooring market.