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akacrm,-the-salesforce-division-of-sig

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akaCRM, the Salesforce Services Division of Strata Information Group (SIG), is a professional services firm specializing in comprehensive strategy, implementation, and managed support for Salesforce®, Conga®, and leading ecosystem application providers. Established in 2007, akaCRM became the Salesforce services division of SIG on October 1, 2022.

Key Strategic Focus

akaCRM's strategic focus centers on delivering tailored Salesforce solutions across various industries, including education, agriculture, business services, consumer products, energy, financial services, healthcare, legal, manufacturing, media, nonprofits, real estate, technology, and transportation. The company emphasizes expertise in Salesforce's Education Cloud, Nonprofit Cloud, and Health Cloud, providing services such as advisory, implementation, training, and managed support.

Technological Platform and Innovation

akaCRM leverages Salesforce's robust platform to offer customized solutions, integrating proprietary technologies and methodologies to enhance client operations. The firm's proficiency in Salesforce's Education Cloud and Nonprofit Cloud underscores its commitment to delivering specialized services that address the unique needs of these sectors.

Leadership Team

The leadership team at akaCRM includes:

  • Ellen Scully, Vice President

  • Anna Bailey, Practice Lead / Engagement Manager

  • Sue Ridgeway, Marketing Lead

  • Francisco Olmos, Salesforce Developer

  • Jennifer Beran, Senior Consultant


These leaders bring extensive experience in Salesforce consulting and implementation, contributing significantly to the company's success.

Competitor Profile

In the Salesforce consulting landscape, akaCRM faces competition from firms such as Coastal Cloud, Salesforce Customer Success, SmartBug Media, Accenture, and Access Global Group. These competitors offer similar services, including Salesforce implementation, strategy, and managed support, catering to a diverse client base across various industries.

Strategic Collaborations and Partnerships

akaCRM has established significant partnerships to enhance its service offerings. Notably, the firm has collaborated with Prolifiq Software Inc. to improve the rollout of account and opportunity planning within Salesforce.

Operational Insights

As a division of SIG, akaCRM benefits from the parent company's extensive experience and resources, enabling it to deliver comprehensive Salesforce solutions. The firm's focus on specialized sectors, such as education and nonprofits, provides a competitive edge in addressing the unique challenges of these industries.

Strategic Opportunities and Future Directions

akaCRM's recognition as an Expert Navigator in Education Solutions positions the company to further expand its footprint in the education sector. By leveraging its expertise and strategic partnerships, akaCRM aims to drive digital transformation for clients, enhancing their operational efficiency and customer engagement.

Contact Information

  • Website: www.akacrm.com

  • LinkedIn: www.linkedin.com/company/akacrm

  • Twitter: twitter.com/akaCRM

  • Facebook: facebook.com/akacrm

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