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Akula | Outdoor Furniture

www.akulaliving.com link_icon

Market Research Report: Akula Living



Company Overview



Name: Akula Living

Mission: To push the boundaries of innovation and further revolutionize the manufacture of outdoor furniture for hospitality and commercial spaces.

Founded: No information is available

Founder: Tim Appleton, a visionary from a renowned textiles family

Key People:
  • Tim Appleton (Founder)

  • No additional key people information available.


Headquarters: Yorkshire, England

Number of Employees: No information is available

Revenue: No information is available

Known For: Marine-grade outdoor furniture primarily serving the hospitality and cruise industries.

Products



Product Categories:
  • Seating: Dining Chairs, Barstools, Benches

  • Tables: Counter/Bar, Dining, Coffee/Side

  • Lounging: Lounge Chairs, Sun Loungers, Sofas, Daybeds

  • Accessories: Footrests, Deco Cushions, Planters, Umbrellas


Collection Overview



Akula offers various collections, each designed with specific themes and functionality. Here are high-level descriptions and key features of some notable products:

Alexa Collection


  • Key Features:

  • Marine-grade materials ensuring durability.

  • UV-resistant fabrics to prevent fading.

  • Triple powder-coated aluminum frame for longevity.


Silves Collection


  • Products: Dining Chair, Barstool

  • Key Features:

  • Combines elegance with comfort.

  • Engineered for both aesthetic appeal and durability.


Echo Collection


  • Key Features:

  • Focus on timeless designs.

  • Customizable to suit individual preferences.

  • Durable in all climates and environmental conditions.


Recent Developments



New Products Launched:
  • Silves Collection: Recently introduced dining chairs and barstools.

  • Echo Collection: Newly launched with a focus on classic designs.


New Features Added to Existing Products:
  • No specific information available.


Partnerships:
  • Princess Cruises: Collaboration to supply approximately 16,500 sun loungers.

  • Atlantis The Royal, Dubai: Partnered to furnish outdoor spaces with custom-made furniture designed to withstand Dubai's harsh climate.


Awards:
  • King's Awards for Enterprise: International Trade Winners 2023


Sustainability Efforts



Sustainability Commitment:
  • Akula Living emphasizes sustainability and designs furniture with longevity in mind. Most of their products are 100% recyclable.

  • The company manufactures in ISO 9001 and ISO 14001 certified facilities to ensure the highest standards.


Material-specific Sustainability Practices:
  • Fabric: Uses Sunbrella's fabric which conserves more water during the coloring process and is produced using solar energy.

  • Laminate: Partner Trespa aims to reduce natural gas consumption by 20% over five years.

  • Wicker: Rehau Group boasts a 90% recycling rate for returned materials.

  • Sling: Partner Serge Ferrari employs S+ tool to establish the sanitary and environmental profile of composite materials and complies with ISO 14021.


Projects and Portfolio



Notable Projects:
  • Atlantis The Royal, Dubai: Provided custom outdoor furniture that matches the city’s architectural grandeur and can withstand extreme climate conditions.

  • The Venetian Resort, Las Vegas, USA

  • Sopwell House, London, UK


Selected Project Portfolio:
  • USA Projects: Four Seasons (Las Vegas), Hyatt Regency (Phoenix), Viceroy (Santa Monica), Facebook World Headquarters (San Francisco), etc.

  • Europe Projects: Grand Hotel Du Cap-Ferrat (France), Ritz Paris (France), Armani Hotel (Milan, Italy), etc.

  • Middle East Projects: Jumeirah Beach Hotel (Dubai), Emirates Palace (Abu Dhabi), etc.

  • Cruises: Royal Caribbean, Norwegian Cruise Line, Princess Cruises


Key Insights from Projects



  • Akula's approach to projects is detailed and driven by ensuring durability and aesthetic quality. The usage of marine-grade materials secures the furniture's longevity even in extreme climates.


Conclusion



Akula Living has built a strong reputation for providing marine-grade outdoor furniture specifically tailored for hospitality and cruise industries. With a commitment to sustainability and quality, Akula continues to innovate and set new standards in outdoor furniture design.

For more information, explore Akula Living’s collections or recent projects. Contact them directly at info@akulaliving.com or +44 1937 862 705.



For inquiries about bespoke furniture solutions or detailed consultation, get in touch with Akula Living to discuss your specific needs and projects.