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Albacross

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Market Research Report: Albacross



Company Overview



  • Name: Albacross Nordic AB

  • Mission: To build a global network of B2B demand, growth, and sales intelligence, accessible through products that champion customer value and innovation.

  • Founders: No information is available

  • Key People: No information is available

  • Headquarters: No information is available

  • Number of Employees: No information is available

  • Revenue: No information is available

  • Industry Recognition: Recognized in the top both in Buyer Intent Data and Account-based Advertising on G2’s Fall Report.

  • Known For: Albacross is known as a Revenue Acceleration platform that captures companies’ demand and accelerates revenue.


Products



Albacross offers tools and solutions in the area of B2B Intent Data, which include:

Intent Data for Marketing


  • Description: Albacross provides first-party Intent Data to understand audiences, uncover unseen prospects, and enhance marketing & sales efficiency.

  • Key Features:

  • Capturing real-time buying intent from websites.

  • Revealing B2B companies visiting websites with purchasing intent.

  • Notifications through platforms like Slack, Microsoft Teams, and CRM systems when new opportunities arise.


Account-Based Marketing Solutions


  • Description: Extends powerful targeting capabilities to marketers aiming to fuel Account-Based Marketing (ABM) strategies.

  • Key Features:

  • Real-time alerts for prospects ready to engage.

  • Integration with platforms like LinkedIn for targeted advertising.


Analytics Enrichment


  • Description: Enriches data to increase clarity and insights for marketing strategies.

  • Key Features:

  • Comprehensive data coverage and quality assurance.


Integrations


  • Description: Enables users to leverage insights in their existing marketing and sales tools through two-way native integrations.

  • Key Features:

  • Broad support for integration into user daily workflows.


Recent Developments



  • Partnerships:

  • Albacross announced a strategic partnership with Bombora aimed at enhancing Buyer Intent Data and Account-Based Marketing in Europe.

  • Albacross joined the LinkedIn Marketing Partner Program to improve LinkedIn Matched Audiences capabilities.


  • Product and Feature Updates:

  • The company released various exciting new features and integrations as of October and April releases.


  • Industry Recognition:

  • Notably recognized in the G2's Fall Report for excellence in Buyer Intent Data and Account-Based Advertising categories.


Conclusion



Albacross Nordic AB continues to advance in the field of B2B Intent Data with cutting-edge products designed to optimize marketing and sales strategies. The company’s commitment to building a world-class intelligence network is evident through its ongoing developments and strategic partnerships.