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Alder New York

www.aldernewyork.com link_icon

Company Market Research Report: Alder New York



Company Overview



Name: Alder New York

Mission: Alder New York is committed to creating clean, vegan skincare products designed for all genders, ages, and skin types, using science-backed and plant-powered ingredients.

Founded: Alder New York was founded in 2016.

Founders: Nina Zilka and David Krause

Key People:
  • Nina Zilka

  • David Krause


Headquarters: Brooklyn, New York, USA

Number of Employees: No information is available

Revenue: No information is available

Recognition: Alder New York is known for its clean, vegan skincare line that simplifies personal care by combining effective plant extracts and verified clean ingredients. The brand has been acknowledged for its careful design sensibility and attention to detail, having garnered praise from publications such as WWD, Nylon, Elle, and Surface.

Products



Alder New York offers a variety of personal care products with a focus on skincare and accessories. Below is a breakdown of their product offerings:

1. Cleansing Kit


  • Description: A comprehensive cleansing set designed to provide a full skincare routine.

  • Key Features: Includes products that are earth-friendly, EWG verified, vegan, cruelty-free, and free from harmful chemicals.


2. Exfoliating Mud Face Mask Trio


  • Description: A trio of face masks providing exfoliation and targeted skincare benefits.

  • Key Features: Plant-powered ingredients, dermatologist-approved actives, suitable for dramatic results.


3. Hydrating Oil


  • Description: An oil product aimed at providing hydration to the skin.

  • Key Features: Contains universally beneficial ingredients for hydration across various skin types.


4. Brightening Face Mask


  • Description: A face mask designed to brighten skin's appearance.

  • Key Features: Single-use and full-size options, plant-based ingredients.


5. Lightweight Moisturizer


  • Description: A daily moisturizer designed to hydrate and soothe the skin.

  • Key Features: Lightweight, suitable for all skin types, and simplifies skincare routines.


6. Vanilla Kush Lip Balm


  • Description: Nourishing lip balm with a silky texture.

  • Key Features: Vegan formula, available in multiple scents and bundles.


7. Black Obsidian Gua Sha Tool


  • Description: A tool designed for facial massage to improve circulation.

  • Key Features: Enhances skincare routine efficiency, crafted from black obsidian.


8. Plant Fiber Soap Dish


  • Description: Soap dish made from natural materials to complement bath accessories.

  • Key Features: Available in black and white, sustainable material choice.


9. Facial Massage Duo


  • Description: Combination set for an enhanced facial massage experience.

  • Key Features: Economical bundle offering comprehensive facial care.


Recent Developments



New Products Launched


  • Nourishing Cream: A new cream offering introduced to provide added nourishment to the skincare lineup.


New Features and Products


  • Continuous enhancement of product formulas with Environmental Working Group (EWG) verified ingredients

  • Introduction of seasonal and holiday-specific bundles to enhance customer offerings


Partnerships


  • No information is available regarding new partnerships or collaborations.




The data provided reflects the available information on Alder New York's operations, product offerings, and recent innovations within the outlined categories. Where specific details were unavailable, it has been noted accordingly.