Alta | AI Revenue Workforce

Background

Founded in 2023, Alta is a pioneering provider of AI-driven revenue workforce solutions. The company's mission is to empower revenue teams by automating routine tasks, thereby enabling sales professionals to focus on strategic initiatives and relationship-building. Alta's vision is to redefine the future of revenue operations through the integration of artificial intelligence and data analytics. Operating within the sales and revenue operations industry, Alta has introduced a suite of AI agents designed to enhance efficiency and drive business growth.

Key Strategic Focus

Alta's strategic focus centers on developing AI agents that automate key marketing, sales, and revenue operations tasks. The company's core objectives include:

Automating Sales Processes: Deploying AI agents to handle tasks such as lead research, personalized outreach, and data analysis.

Enhancing Revenue Operations: Providing real-time insights and alerts to optimize revenue functions.

Integrating with Existing Systems: Ensuring seamless integration with over 50 internal and external marketing, sales, and revenue systems, including CRMs, ERPs, and social media tools.

By focusing on these areas, Alta aims to streamline workflows, improve productivity, and drive sustainable growth for its clients.

Financials and Funding

In March 2025, Alta secured a $7 million seed financing round led by Entrée Capital and Target Global, with additional contributions from angel investor Ben Lang and others. Strategic advisors include Gavin Patterson, former President and Chief Revenue Officer at Salesforce; Nir Goldstein, Operating Partner at Greenfield Partners; and Yoram Teitz, Partner at General Atlantic. The capital is intended to further develop Alta's AI solutions and expand its market presence.

Technological Platform and Innovation

Alta's technological platform is distinguished by its proprietary large language model (LLM) tailored for sales applications. This LLM underpins the company's suite of AI agents, which include:

Katie (AI SDR): Automates lead identification, research, and personalized multi-channel outreach, enhancing sales pipeline growth.

Luna (AI RevOps): Automates data analysis and reporting, providing actionable business insights and alerts to optimize revenue operations.

Alex (AI Calling): Handles inbound and outbound calls, qualifying leads, booking meetings, and managing customer inquiries.

These AI agents are designed to work collaboratively with human teams, automating repetitive tasks and providing real-time insights to drive business growth.

Leadership Team

Alta's leadership team comprises experienced professionals with backgrounds in technology and business:

Stav Levi-Neumark, CEO & Co-Founder: One of the few female CEOs in enterprise AI, with a background in engineering and product management at monday.com.

Mor Shabtai, COO & Co-Founder: Founder of Xperiti, acquired by Ipsos, with experience in operational leadership.

Tom Hoffen, CTO & Co-Founder: Former senior engineer and product manager at monday.com, specializing in technology development.

The broader leadership team includes managers from Intel and Meta, bringing diverse expertise to the company.

Competitor Profile

Market Insights and Dynamics

The AI-driven sales and revenue operations market is experiencing significant growth, driven by the need for automation and data-driven decision-making. Companies are increasingly adopting AI solutions to enhance efficiency, improve customer engagement, and drive revenue growth.

Competitor Analysis

Alta operates in a competitive landscape with several notable players:

Clari: Provides revenue operations platforms that offer real-time insights into sales pipelines and forecasting.

Revenue Grid: Offers guided selling and revenue intelligence solutions to optimize sales processes.

Salesforce Sales Cloud: A comprehensive CRM platform with AI capabilities for sales automation and analytics.

Outreach: Specializes in sales engagement platforms that automate and optimize customer interactions.

Bigtincan Engagement: Provides sales enablement solutions focusing on content management and customer engagement.

These competitors offer various AI-driven solutions aimed at enhancing sales and revenue operations, each with unique features and market approaches.

Strategic Collaborations and Partnerships

Alta has established strategic partnerships with investors and advisors to strengthen its market position:

Investors: Entrée Capital and Target Global lead the seed financing round, providing financial support and strategic guidance.

Advisors: Gavin Patterson (former President and Chief Revenue Officer at Salesforce), Nir Goldstein (Operating Partner at Greenfield Partners), and Yoram Teitz (Partner at General Atlantic) offer industry expertise and mentorship.

These collaborations enhance Alta's capabilities and expand its reach within the industry.

Operational Insights

Alta differentiates itself through its proprietary LLM for sales and the development of specialized AI agents that integrate seamlessly with existing systems. By focusing on automating routine tasks and providing actionable insights, Alta enables revenue teams to concentrate on strategic initiatives and relationship-building, thereby enhancing overall productivity and effectiveness.