American InterContinental University (AIU) Company Profile

Background

Overview

Founded in 1970 in Lucerne, Switzerland, as the American Fashion College of Switzerland, American InterContinental University (AIU) has evolved into a prominent private for-profit institution offering a diverse range of undergraduate and graduate degree programs. With a mission to provide accessible, career-focused education, AIU emphasizes flexibility and innovation to cater to a global student body. The university's vision centers on delivering quality education that aligns with industry demands, thereby enhancing students' professional prospects. AIU operates under the ownership of Perdoceo Education Corporation, a publicly traded company on NASDAQ under the ticker symbol PRDO.

Accreditation

AIU is accredited by the Higher Learning Commission (HLC), a regional accreditation agency recognized by the U.S. Department of Education.

Key Strategic Focus

Core Objectives

AIU is committed to providing flexible, career-oriented education through both online and on-campus programs. The university focuses on delivering industry-relevant curricula that prepare students for the evolving job market.

Areas of Specialization

The university offers programs in various fields, including:

Business Administration

Information Technology

Healthcare Management

Criminal Justice

Education

Design

Technological Integration

AIU integrates advanced technologies to enhance the learning experience, utilizing platforms such as Optimizely for A/B testing, Azure Monitor for analytics, and Marketo for marketing automation.

Primary Markets

AIU targets a diverse student demographic, including working professionals, military personnel, and international students seeking flexible educational opportunities.

Financials and Funding

Revenue

AIU's revenue is estimated to be in the range of $100 million to $1 billion.

Funding Sources

The university receives a significant portion of its funding from federal student aid programs, including Title IV funds and the G.I. Bill. In 2020, the U.S. Department of Education allowed AIU to defer $39 million in Title IV money to comply with the 90-10 rule.

Technological Platform and Innovation

Proprietary Technologies

AIU employs proprietary adaptive learning technology, such as intellipath™, to deliver personalized learning experiences. This platform assesses students' understanding and tailors lessons to individual needs.

Scientific Methodologies

The university utilizes data-driven approaches and machine learning algorithms to enhance educational outcomes and student engagement.

Leadership Team

Key Executives

John Kline: President/Director

Stephen J. Tober: CEO

Both executives bring extensive experience in higher education management and have been instrumental in steering AIU's strategic initiatives.

Competitor Profile

Market Insights and Dynamics

The for-profit higher education sector is highly competitive, with institutions striving to offer flexible, career-focused programs to a diverse student population.

Competitor Analysis

Key competitors include:

University of Phoenix: Offers a wide range of online and on-campus programs with a focus on adult learners.

Walden University: Provides online degree programs emphasizing social change and professional advancement.

Colorado Technical University: Specializes in technology and business programs, offering flexible online learning options.

These institutions compete by offering similar programs and targeting comparable student demographics.

Strategic Collaborations and Partnerships

In March 2019, AIU's parent company, Perdoceo Education Corporation, acquired Trident University International and merged it into AIU as a branch campus. This strategic move expanded AIU's program offerings and student base.

Operational Insights

Competitive Advantages

AIU's integration of adaptive learning technologies and commitment to flexible education delivery positions it favorably in the market. The university's accreditation by the HLC adds credibility, enhancing its appeal to prospective students.

Strategic Opportunities and Future Directions

AIU aims to expand its program offerings and technological capabilities to meet evolving industry demands. By leveraging its strengths in flexible learning and technological innovation, the university seeks to enhance student outcomes and maintain a competitive edge in the higher education landscape.