Amevista Company Profile

Background

Amevista S.r.l., established in 2019 and headquartered in Rome, Italy, is a prominent international e-commerce platform specializing in the sale of high-quality eyewear. The company offers a curated selection of sunglasses, eyeglasses, and contact lenses from over 100 luxury brands, including Gucci, Saint Laurent, Celine, and Dior. Amevista emphasizes providing a seamless online shopping experience, ensuring that all products are 100% original and sourced exclusively from authorized suppliers.

Key Strategic Focus

Amevista's strategic focus encompasses:

Product Curation: Offering a diverse range of eyewear from renowned luxury brands.

Competitive Pricing: Providing products at discounted prices compared to in-country retail stores.

Digital Experience: Enhancing the online shopping experience with features like a Virtual Try-On tool.

Global Reach: Delivering worldwide, serving customers in over 83 countries.

Customer Service: Offering support with native-speaking assistants available daily from 9 a.m. to 6 p.m. CET.

Financials and Funding

As of 2024, Amevista reported a turnover of €20,418,888 and a profit of €68,062. The company employs between 20 to 49 staff members. Specific details regarding funding history and investors are not publicly disclosed.

Pipeline Development

Amevista continually updates its product offerings by introducing new arrivals every two weeks and weekly promotions to keep the catalog fresh and engaging. The company has also integrated advanced technologies, such as the Virtual Try-On feature, to enhance the customer shopping experience.

Technological Platform and Innovation

Amevista distinguishes itself through:

Virtual Try-On Technology: Utilizing advanced augmented reality algorithms to allow customers to virtually try on eyewear models, enhancing the online shopping experience.

Lens Customization Services: Offering advanced lens customization options, including multiple shades, treatments, and various prescription and sun lens options.

Leadership Team

Specific details about Amevista's leadership team are not publicly disclosed.

Competitor Profile

Market Insights and Dynamics

The global eyewear market is experiencing significant growth, driven by increasing fashion consciousness and the rising prevalence of vision problems. E-commerce platforms specializing in eyewear are capitalizing on this trend by offering a wide range of products and personalized services.

Competitor Analysis

Amevista's primary competitors include:

Optica Bassol: A Spanish eyewear retailer with a global rank of 146,074 and 259.91K monthly visits.

Strategic Collaborations and Partnerships

Amevista has established an affiliate program, offering commissions of up to 2.1% based on traffic quality, product category, and region, to enhance its market presence.

Operational Insights

Amevista's competitive advantages include its extensive product catalog, advanced technological features like the Virtual Try-On tool, and a strong commitment to customer service. These factors position the company favorably in the competitive landscape.

Strategic Opportunities and Future Directions

Amevista is well-positioned to expand its market share by leveraging its technological innovations and broad product offerings. Future opportunities include further enhancing the Virtual Try-On experience, expanding its product range, and exploring new markets to continue its growth trajectory.