Andrea Quality Cheesecake: Company and Competitive Profile
Overview
Andrea Quality Cheesecake is a distinguished bakery situated in Orlando, Florida, famous for its signature New York Style cheesecakes. With a heritage spanning over 31 years, this establishment has built a noteworthy reputation as "Orlando's Best Kept Secret," a testament to its high-quality baked goods.
Ownership and Management
The ownership lies with Andrea Simmons, who has passionately crafted fine cheesecakes specifically for the Central Florida community. Tosca Manfrede operates as the President, ensuring strategic leadership and maintaining customer satisfaction. For business inquiries, Andrea Simmons can be reached at andrea@andreacheesecake.com or via phone at 407-403-7919.
Products and Services
The bakery's primary offering is the New York Style cheesecake, renowned for its rich and slightly crumbly texture. In addition, the company provides an array of other desserts, including custom wedding cakes, utilizing only fresh, high-quality ingredients.
Customer Feedback and Reviews
Customer satisfaction is high, with a 4.4 out of 5 on Facebook from 57 reviews, 4.9 out of 5 on Wedding Wire, and a 4.8 out of 5 on Groupon. These ratings highlight the positive reception and popularity within their market segment.
Corporate Identity and Recognition
Operating since 1983 as a family-owned business, Andrea Quality Cheesecake maintains a high standard within the local community, contributing significantly to regional gastronomy. The business is located at 6020 Edgewater Drive, Orlando, FL 32810.
Digital Presence
Active on digital platforms such as Facebook and Yelp, Andrea Quality Cheesecake engages with its community, enhancing brand presence. Their official website, andreacheesecake.com, offers insight into the full spectrum of their products and services.
Competitive Positioning
Andrea Quality Cheesecake competes through personalized offerings of authentic New York Style Cheesecakes in a niche market dominated by larger chains and generic products. Their focus on quality, tradition, and local roots attracts customers looking for exclusive artisanal baked goods.
Competitors Overview
1. Eileen's Special Cheesecake
- Location: New York, NY
- Established: 1975
- Reputation: Cult following with continuous customer demand.
- Key Features: Variety of flavors, known for its light and creamy texture.
- Leadership: Operated by second-generation family members, Holly Maloney and Bonnie Ponte.
- Customer Engagement: Active social media presence.
2. Junior's Cheesecake
- Origin: Brooklyn, NY, since 1950
- Reputation: Iconic New York-style cheesecakes popular among celebrities.
- Key Features: Noted for sponge cake-based cheesecake, wide dessert range.
- Distribution: Multiple locations, including online delivery.
- Revenue: Estimated at $200 million.
3. Eli's Cheesecake
- Location: Chicago, IL
- Founded: 1980 by Eli Schulman
- Reputation: Rich, creamy cheesecakes with an all-butter shortbread base.
- Business Model: Operated by the third-generation Schulmans; widespread distribution.
4. Mah-Ze-Dahr Bakery
- Locations: New York, Washington D.C., and Virginia
- Owner: Umber Ahmad
- Reputation: Luxury bakery with a gourmet and artisanal approach.
- Offerings: High-end pastries and desserts, including cheesecakes.
5. Zanze's Cheesecake
- Origin: San Francisco, CA
- Unique Feature: Focus on European-style crustless cheesecakes.
- Current Status: Transitioning to a wholesale model with plans to reopen.
Insights for Andrea Quality Cheesecake
To enhance competitive positioning, Andrea Quality Cheesecake can capitalize on its local favor, emphasizing homemade quality and personal service. Strategic use of social media might increase brand visibility. Exploring wholesale or mail-order opportunities could expand market reach. Competing on texture, ingredient quality, and unique recipes can distinguish it from larger chains.
