Armadillo CRM Market Research Report

Company Overview

• Name: Armadillo CRM

• Mission: Armadillo CRM is committed to turning problems into solutions by combining data, insight, and strategy with talent, personality, and craft to deliver fantastic results for global brands.

• Founded: No information is available.

• Founders: No information is available.

• Key People:

• Joanna Penn - Managing Director

• James Ray - CEO

• Chris Thurling - Chairman

• Andy Brown - Chief Financial Officer

• Hannah Waters - Executive Creative Director

• Jeremy Bourton - Senior Account Manager

• Nancy Seogalutze - Account Director

• Nicholas Blake-Steele - Technical Solutions Director

• Nick Beevors - Strategy Director

• Rob Pellow - Executive Technical Director

• Steve Brailey - Digital Development Lead

• Amy Hurd - Campaign Manager

• Headquarters:

• Address: 1 – 2 The Distillery, Avon Street, Bristol, BS2 0GR

• Number of Employees: No information is available.

• Revenue: No information is available.

• Known For: Armadillo CRM is known for its innovative CRM strategies that focus on personalized customer communications aimed at creating world-class service experiences. The company has earned industry respect due to its approach to problem-solving and delivering results.

Products

• CRM Services:

• Description: Armadillo CRM provides customer relationship management services to global brands, focusing on multi-channel personalization to improve customer engagement and loyalty.

• Key Features:

• Data-driven insights

• Personalized, multi-channel communication strategies

• Collaboration with clients to create bespoke CRM solutions

• Experience working with major brands such as McDonald's, Disney, and Nationwide

Recent Developments

• Latest Partnerships:

• Nationwide Partnership: Armadillo CRM was appointed by Nationwide to enhance personalized customer communications to improve service offerings and customer engagement. Armadillo aims to leverage multi-channel personalization to achieve superior customer outcomes in the UK financial services sector.

• Huel Collaboration: Announced a partnership with Huel's CRM team to leverage joint values in innovation, passion, and excellence in customer relationship management.

• New Product Launches: No information is available.

• New Features: Armadillo CRM is focusing on dynamic and scalable personalized experiences for clients like McDonald's, where personalized elements are integrated into customer journeys to ensure engagement and loyalty.

• Awards & Recognitions:

• Runner-up at the Torchies Awards 2024 for McDonald's Lifecycle Programme as Braze's Partner Campaign of the Year.

• Won multiple awards at the 2023 DMA Awards, including 2 Gold, 3 Silver, and a Bronze.

• Leadership Developments:

• James Ray, CEO, was appointed as the IPA Chair for England and Wales, emphasizing Armadillo's leadership and contribution to the marketing industry.

In conclusion, Armadillo CRM continues to focus on delivering exceptional CRM solutions and has embarked on strategic partnerships to expand its influence and service quality in the industry. The company is dedicated to innovative communication strategies, leveraging personalized customer experiences to enhance brand loyalty and engagement.