Asher College Market Research Report

Background

Overview

Asher College, established in 1998, is a vocational institution dedicated to providing career-focused education in Information Technology (IT), Health Services, and Business Administration. With campuses in Sacramento, California; Las Vegas, Nevada; and Dallas, Texas, the college offers Associate of Applied Science degrees and certificate programs designed to equip students with practical knowledge and hands-on skills for employment in their chosen fields.

Mission and Vision

The college's mission is to propel students into new careers through quality, market-driven career education. This is achieved by providing prompt, individual attention to students, preparing them to apply learning to real-life situations, establishing long-lasting relationships with graduates and alumni, obtaining feedback from industry professionals, and employing experienced faculty members who bring unique talents to the classrooms.

Industry Significance

Asher College plays a significant role in addressing the skills gap in the workforce by offering specialized training programs that align with industry demands. Its accreditation by the Accrediting Council for Continuing Education and Training (ACCET) ensures that the institution meets national standards for educational quality.

Key Strategic Focus

Core Objectives

• Career-Focused Education: Providing students with the skills and knowledge necessary for immediate entry into the workforce.

• Industry Alignment: Ensuring that programs are tailored to meet the evolving needs of employers in IT, Health Services, and Business sectors.

Areas of Specialization

• Information Technology: Programs include Computer and Network Technician, CompTIA Network+, and other IT certifications.

• Health Services: Courses such as Pharmacy Technician, Medical Billing and Coding, and Health Information.

• Business Administration: Offering programs like Office Accounting and Business Administration degrees.

Key Technologies Utilized

• Hybrid Learning Model: Combining online instruction with hands-on training to accommodate diverse learning styles and schedules.

• Industry-Recognized Certifications: Partnerships with organizations like CompTIA and Cisco to offer certifications that enhance employability.

Primary Markets Targeted

• Adult Learners: Individuals seeking to enter or re-enter the workforce with relevant, marketable skills.

• Veterans: Providing training programs eligible for veteran training benefits, supporting their transition to civilian careers.

Financials and Funding

Funding History

As a private vocational institution, Asher College's financial details, including total funds raised and specifics of recent funding rounds, are not publicly disclosed. The college operates on tuition fees and may receive funding through federal financial aid programs for eligible students.

Notable Investors

Specific information regarding investors is not publicly available.

Utilization of Capital

Funds are primarily allocated towards program development, faculty compensation, campus facilities, and student support services to enhance educational quality and student outcomes.

Pipeline Development

Key Programs and Certifications

• Information Technology: CompTIA A+, Network+, Security+, and Linux+ certifications.

• Health Services: Pharmacy Technician and Medical Billing and Coding programs.

• Business Administration: Associate of Applied Science degrees in Business Administration.

Stages of Development

All programs are currently active and accepting students. The college continually reviews and updates curricula to align with industry standards and employer needs.

Target Conditions

Programs are designed to address the demand for skilled professionals in IT, healthcare, and business sectors.

Anticipated Milestones

• Accreditation Renewals: Maintaining accreditation with ACCET to ensure ongoing compliance with educational standards.

• Program Expansions: Potential introduction of new programs based on market demand and industry trends.

Technological Platform and Innovation

Proprietary Technologies

Asher College utilizes a hybrid learning model that integrates online instruction with in-person labs, providing flexibility and hands-on experience.

Significant Scientific Methods

• Curriculum Development: Programs are developed in consultation with industry professionals to ensure relevance and effectiveness.

• Career Services: Offering free tutoring and comprehensive career services assistance designed to help students secure employment post-graduation.

Leadership Team

Key Executives

• David Vice: President of Asher College, overseeing operations and strategic direction.

• Heather Bermudez: Office Manager, responsible for administrative functions and campus operations.

• Linda Freeman: Director, involved in program development and student services.

Competitor Profile

Market Insights and Dynamics

The vocational education sector is experiencing growth due to increasing demand for skilled professionals in IT, healthcare, and business fields. Institutions like Asher College play a crucial role in bridging the skills gap by providing targeted training programs.

Competitor Analysis

• Cumberland County College: Offers a range of vocational programs with a focus on community engagement.

• Carl Sandburg College: Provides technical education and workforce development programs.

• Southwestern Michigan College: Offers associate degrees and certificate programs in various fields.

Strategic Collaborations and Partnerships

Asher College has established partnerships with industry leaders such as CompTIA and Cisco, enabling students to earn certifications that are highly regarded in the IT industry.

Operational Insights

Asher College differentiates itself through its hybrid learning model, flexible scheduling, and strong industry partnerships, providing students with practical skills and certifications that enhance employability.

Strategic Opportunities and Future Directions

Strategic Roadmap

• Program Expansion: Introducing new programs based on emerging industry trends and student interest.

• Enhanced Industry Partnerships: Collaborating with more industry leaders to offer additional certifications and training opportunities.

Future Business Directions

• Online Learning Platforms: Expanding online course offerings to reach a broader audience.

• Community Engagement: Strengthening ties with local businesses to ensure programs meet regional workforce needs.

Opportunities for Expansion

• New Campus Locations: Exploring potential for additional campuses in underserved regions.

• International Programs: Considering partnerships to offer programs to international students.

Contact Information

• Website: www.asher.edu

• Social Media:

• Facebook: Asher College Facebook Page

• Twitter: Asher College Twitter Account

• LinkedIn: Asher College LinkedIn Profile

• Campuses:

• Sacramento, CA

• Las Vegas, NV

• Dallas, TX