Aspen HR Company Profile

Background

Aspen HR, established in 2017, is a professional employer organization (PEO) dedicated to delivering comprehensive, white-glove human resources solutions. The company specializes in serving sectors such as financial services, technology, life sciences, and professional industries. Aspen HR's mission is to enable companies to excel by providing tailored HR services that encompass payroll processing, benefits administration, HR compliance, and cloud-based HR technology. The firm has rapidly expanded its national presence, now serving clients across over 45 states.

Key Strategic Focus

Aspen HR's strategic focus centers on offering high-touch, customized HR solutions that address the unique needs of its clients. The company's core objectives include:

Payroll and Tax Processing: Ensuring accurate and efficient payroll services, including tax remittance and filings.

Employee Benefits Administration: Providing access to Fortune 500-caliber benefit plans, including medical, dental, vision, life, and disability insurance.

HR Compliance and Support: Offering expert guidance on employee relations, compliance, and engagement strategies.

Cloud-Based HR Technology: Implementing paperless platforms to streamline the entire employee lifecycle.

By focusing on these areas, Aspen HR aims to minimize employer liability, reduce administrative burdens, and enhance the overall employee experience.

Financials and Funding

As of the latest available data, Aspen HR's estimated annual revenue is approximately $7.1 million, with an estimated revenue per employee of $126,000. The company has experienced an 8% growth in employee count over the past year, reflecting its expanding operations.

Technological Platform and Innovation

Aspen HR distinguishes itself through its proprietary technological platforms and innovative methodologies:

Cloud HR Software: A 100% paperless platform that manages the entire employee lifecycle electronically, enhancing efficiency and accessibility.

Integrated 401(k) Plans: Offering low-fee, open architecture 401(k) plans that simplify fund selection and administration.

White-Glove Service Model: Emphasizing rapid response times, deep expertise, and a client-centric culture, resulting in a 97% client retention rate and a 9.8/10 satisfaction score.

Leadership Team

Aspen HR's leadership comprises seasoned professionals with extensive experience in the HR and PEO industries:

Mark Sinatra, CEO: Appointed in October 2020, Mark brings over a decade of experience in acquiring, building, and operating PEOs. He previously served as CEO of Staff One HR and has held board positions with ESAC and NAPEO.

Jenny Souksavath, Co-Founder and COO: With a background in asset management and HR services, Jenny co-founded Aspen HR to address the need for high-quality, personalized HR solutions.

Joe Mauceri, CFO: Joe oversees finance, treasury, risk, and compliance functions, bringing 25 years of experience in the PEO industry. He previously served as Controller of Oasis Outsourcing.

Jeanine Schottler, Managing Director of HR: Jeanine has over 20 years of experience in corporate HR and outsourced capacities, previously serving as Director of HR Services at Oasis Outsourcing.

May McClelland, Managing Director of Operations: With over 21 years in the PEO industry, May has held various positions, including Director of Implementation at Engage PEO.

Leadership Changes

In October 2020, Aspen HR appointed Mark Sinatra as CEO, coinciding with the launch of its PEO offering in January 2021. This strategic move aimed to enhance the company's service portfolio and expand its market reach.

Competitor Profile

Market Insights and Dynamics

The PEO industry has witnessed significant growth, driven by the increasing complexity of HR compliance and the demand for comprehensive HR solutions. Companies are seeking partners that can provide not only administrative support but also strategic HR guidance to navigate evolving regulatory landscapes.

Competitor Analysis

Aspen HR operates in a competitive landscape alongside several notable PEO providers:

Rippling: Offers a unified platform for payroll, benefits, HR, and IT management, emphasizing automation and integration.

Paychex: Provides a range of HR services, including payroll processing, benefits administration, and compliance support, catering to businesses of various sizes.

Gusto: Focuses on small to mid-sized businesses, offering user-friendly payroll, benefits, and HR management solutions.

Justworks: Delivers PEO services with an emphasis on simplicity and transparency, targeting startups and growing companies.

These competitors offer diverse solutions, each with unique features and service models, contributing to a dynamic and evolving PEO market.

Strategic Collaborations and Partnerships

Aspen HR has achieved accreditation through the Employer Services Assurance Corporation (ESAC), the gold standard credential for PEOs. This accreditation underscores the company's commitment to financial and operational excellence, providing clients with assurance of its adherence to industry standards.

Operational Insights

Aspen HR's strategic expansion into key markets, including New York, San Francisco, Los Angeles, Dallas, Austin, Seattle, Denver, Boston, and Chicago, reflects its commitment to national growth. The company's focus on high-touch, personalized service differentiates it from competitors, fostering strong client relationships and high retention rates.

Strategic Opportunities and Future Directions

Looking ahead, Aspen HR aims to continue its national expansion, targeting new markets and industries. The company plans to leverage its white-glove service model and technological innovations to attract and retain clients seeking comprehensive HR solutions. Additionally, Aspen HR is exploring opportunities for strategic acquisitions to enhance its service offerings and market position.

Contact Information

For more information about Aspen HR and its services, please visit their official website.

Aspen HR maintains a national presence with offices in key locations, including New York, San Francisco, Los Angeles, Dallas, Austin, Seattle, Denver, Boston, and Chicago.

Connect with Aspen HR on LinkedIn:

Aspen HR's commitment to delivering personalized, high-quality HR solutions positions it as a leading PEO in the industry, dedicated to empowering businesses through exceptional human resources services.