Atlanta Association For Convalescent Aged Persons, Inc. Market Research Report

Background

Overview

The Atlanta Association For Convalescent Aged Persons, Inc., operating as the Sadie G. Mays Health & Rehabilitation Center, is a non-profit organization dedicated to providing compassionate and professional nursing services to the elderly community in Atlanta, Georgia. Established in 1947 by Sadie Gray Mays, the center was among the first nursing homes in Georgia to offer professional care with dignity, regardless of race or economic status.

Mission and Vision

The mission of the Sadie G. Mays Health & Rehabilitation Center is to deliver professional, compassionate, and individualized care that safeguards the health of its residents and enables them to achieve their highest level of well-being. The vision is to be a leading provider of quality long-term and short-term nursing care, fostering an environment where residents can live with dignity and respect.

Primary Area of Focus

The center specializes in long-term nursing care, short-term rehabilitative care—including physical, occupational, and speech therapies—respite care, and hospice care. Additionally, it offers an extensive activity program designed to engage residents mentally, physically, and spiritually.

Industry Significance

As a pioneer in providing inclusive and dignified care to the elderly, the Sadie G. Mays Health & Rehabilitation Center holds a significant position in the healthcare industry, particularly in the realm of geriatric care and rehabilitation services.

Key Strategic Focus

Core Objectives

Comprehensive Care Delivery: Offer a full spectrum of services, including long-term nursing care, short-term rehabilitation, respite, and hospice care.

Resident Engagement: Implement activity programs that promote mental, physical, and spiritual well-being.

Community Support: Engage with the community to support residents' needs, especially in light of challenges such as Medicaid cuts.

Areas of Specialization

Geriatric Nursing: Providing specialized care tailored to the elderly population.

Rehabilitative Services: Offering physical, occupational, and speech therapies to aid in recovery and maintenance of daily living skills.

Respite and Hospice Care: Supporting families by offering temporary relief and end-of-life care services.

Key Technologies Utilized

While specific technological platforms are not detailed in the available information, the center likely employs standard healthcare technologies for patient care management, electronic health records (EHR), and telemedicine services to enhance care delivery.

Primary Markets and Conditions Targeted

The center primarily serves the elderly population in Atlanta, Georgia, focusing on individuals requiring long-term nursing care, rehabilitation services, respite, and hospice care.

Financials and Funding

Funding History

As a non-profit organization, the Sadie G. Mays Health & Rehabilitation Center relies on a combination of revenue streams, including program services, contributions, and investment income.

Recent Financial Performance

Fiscal Year Ending June 2024:

Revenue: $19,346,028

Expenses: $14,437,029

Net Income: $4,908,999

Net Assets: $12,830,463

Fiscal Year Ending June 2023:

Revenue: $14,963,913

Expenses: $13,463,859

Net Income: $1,500,054

Net Assets: $7,993,023

Notable Sources of Revenue

Contributions: Donations from individuals and organizations.

Program Services: Income generated from the services provided to residents.

Investment Income: Earnings from investments held by the organization.

Utilization of Capital

The organization utilizes its funds to support operational expenses, enhance care services, invest in facility improvements, and address community needs, particularly in response to challenges such as Medicaid cuts.

Pipeline Development

Specific details regarding pipeline development, such as new service offerings or expansion plans, are not provided in the available information.

Technological Platform and Innovation

Proprietary Technologies

While specific proprietary technologies are not detailed, the center likely employs standard healthcare technologies for patient care management, electronic health records (EHR), and telemedicine services to enhance care delivery.

Significant Scientific Methods

The center utilizes evidence-based practices in nursing and rehabilitation therapies to ensure high-quality care.

Leadership Team

Key Executives

Beth Laxton: Executive Director

Oversees the overall operations and strategic direction of the center.

Sharon Crowder: Director of Nursing

Manages nursing staff and ensures the delivery of quality care to residents.

Jennifer Wandu: Nurse

Provides direct patient care and supports nursing operations.

Leadership Changes

No recent significant changes or appointments within the leadership team are noted in the available information.

Competitor Profile

Market Insights and Dynamics

The healthcare industry, particularly in the realm of geriatric care and rehabilitation services, is experiencing growth due to an aging population. Organizations like the Sadie G. Mays Health & Rehabilitation Center are well-positioned to meet the increasing demand for quality elder care services.

Competitor Analysis

Specific competitors are not identified in the available information. However, other organizations in the Atlanta area providing similar services include:

Respite Care Atlanta: Offers adult day programs and support resources to older adults and caregivers facing cognitive challenges.

Center for Pan Asian Community Services (CPACS): Provides a range of services, including community health, social services, housing, and senior services.

Strategic Collaborations and Partnerships

The Sadie G. Mays Health & Rehabilitation Center collaborates with various community organizations and healthcare providers to enhance service delivery and support residents' needs. Specific partnerships are not detailed in the available information.

Operational Insights

Strategic Considerations

The center focuses on delivering comprehensive care services, engaging residents in meaningful activities, and addressing community needs, especially in response to challenges such as Medicaid cuts.

Competitive Advantages

Historical Significance: As one of the first nursing homes in Georgia to offer inclusive care, the center has a longstanding reputation in the community.

Comprehensive Services: The wide range of services provided meets various needs of the elderly population.

Community Engagement: Active involvement in community support and addressing local challenges enhances its standing.

Strategic Opportunities and Future Directions

Strategic Roadmap

The center aims to continue expanding its services, improving care quality, and engaging with the community to meet the evolving needs of the elderly population.

Opportunities for Expansion

Potential areas for growth include enhancing rehabilitative services, expanding respite care programs, and increasing community outreach initiatives.

Future Objectives

The center is committed to maintaining its legacy of providing dignified and compassionate care, adapting to industry changes, and supporting the health and well-being of its residents.