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august-schools

lightning_bolt Market Research

August Schools - Comprehensive Analysis Report



Summary


August Schools is a New York City-based technology company founded in early 2021, driven by a mission to simplify documentation and coordination for K-12 student support teams. The company envisions a unified platform where all members of the student support ecosystem—including nurses, counselors, athletic trainers, and administrators—can collaborate seamlessly, leverage data for informed decisions, and proactively foster student well-being. August Schools addresses the critical need for modern, integrated tools in schools, moving away from outdated electronic health record (EHR) software and fragmented solutions for physical and behavioral health management. The company plays a significant role in revolutionizing student support by providing intuitive and powerful technology that streamlines workflows and enhances holistic student care.

1. Strategic Focus & Objectives


Core Objectives


  • Enhance Collaboration: Facilitate seamless interaction and information sharing among various student support roles, including nurses, counselors, athletic trainers, learning specialists, and administrators.

  • Streamline Workflows: Provide modern, intuitive tools to simplify daily administrative tasks and documentation, enabling professionals to dedicate more time to direct student support.

  • Data-Driven Decision-Making: Offer powerful analytics and flexible reporting capabilities to transform raw data into actionable insights for proactive student support and compliance.

  • Ensure Secure Data Management: Prioritize the secure management and continuity of sensitive student health data, upholding high standards of privacy and security.

  • Holistic Student Well-being: Integrate both physical and behavioral health components within a single platform to provide a comprehensive view of student health.


Specialization Areas


August Schools specializes in developing and deploying a unified, K-12 tailored Electronic Health Record (EHR) system. Their unique value proposition lies in:
  • Integrated Physical and Behavioral Health: Offering a single platform that addresses both aspects of student well-being.

  • Bi-directional SIS Integration: Seamlessly exchanging data with existing Student Information Systems (SIS).

  • AI-Powered Insights: Leveraging advanced AI, such as August Intelligence, to provide real-time data aggregation, trend identification, and automation for administrative tasks and communication.

  • User-Centric Design: Building solutions directly informed by the challenges faced by school support staff, ensuring practical and user-friendly tools.


Target Markets


August Schools primarily targets K-12 educational institutions across America, including public school districts and independent schools. The platform is designed for a broad range of student support professionals within these settings, including school nurses, counselors, athletic trainers, learning specialists, and administrators seeking to modernize their health and well-being management systems.

2. Financial Overview


Funding History


August Schools has successfully raised a total of $15.5 million in funding.
  • Seed Round: Announced in April 2022, this round secured $5 million.

  • Key Investors: Led by Tiger Global, with participation from Bienville Capital.

  • Fund Utilization: The capital raised was intended to further product development and expand distribution capabilities.

  • Series A3 Round: This round closed at $4.52 million.

  • Total Funds Raised: $15.5 million.

  • Estimated Annual Revenue: Approximately $1.7 million.

  • Estimated Revenue Per Employee: $72,500.

  • Estimated Valuation: $3.9 million.


3. Product Pipeline


Key Products/Services


August Schools' primary product is its integrated platform for student well-being management, serving as a modern, K-12 specific Electronic Health Record (EHR) system.
  • August Schools Platform:

  • Description: A comprehensive, unified software solution for school nurses, counselors, athletic trainers, learning specialists, and administrators to manage student health and well-being documentation and coordination. It addresses the limitations of outdated general EHR software.

  • Development Stage: Actively developed and continuously enhanced with new features.

  • Target Market/Condition: K-12 schools aiming to streamline health and well-being management, improve collaboration, and ensure data security.

  • Key Features and Benefits:

  • Manages medication inventory and administrations.

  • Tracks allergies and conditions.

  • Allows families to upload clinic documents and complete annual health enrollment.

  • Offers bi-directional Student Information System (SIS) integration.

  • Provides robust in-platform messaging for scalable communication.

  • Ensures HIPAA-grade encryption, two-factor authentication (2FA), and Single Sign-On (SSO).

  • August Intelligence:

  • Description: The first AI agent designed specifically for the school environment, leveraging generative AI and deep connections with school systems.

  • Development Stage: Recently launched and undergoing continuous refinement and expansion of capabilities.

  • Target Market/Condition: School teams seeking to access critical insights, streamline administrative tasks, and enhance student support through data analysis.

  • Key Features and Benefits:

  • Answers complex questions about the student community instantly with aggregated data.

  • Identifies trends in student well-being.

  • Generates reports.

  • Drafts communications to families by combining SIS data with well-being data.

  • Automates immunization compliance and communication workflows.


Expected Timeline


Product development is ongoing, with continuous updates and enhancements to the core platform and the August Intelligence AI agent. The company focuses on agile development, frequently rolling out new features like immunization compliance automation and improved communication tools.

4. Technology & Innovation


Technology Stack


  • Core Platforms and Technologies: The August Schools platform serves as a modern, secure, and unified software solution that functions as an Electronic Health Record (EHR) system specifically designed for K-12 schools. It integrates both physical and behavioral health components.

  • Proprietary Developments:

  • August Intelligence: An AI agent that utilizes generative AI and deep interconnections with school systems to analyze student attendance, academic, and well-being data in real-time, providing actionable insights and automating workflows.

  • Proprietary software solutions and methodologies for integrated student health and support, specifically tailored to the unique needs of K-12 environments.

  • Scientific Methodologies:

  • Advanced Analytics and Reporting: The platform transforms raw data into actionable insights, enabling schools to identify trends, ensure compliance, and deliver proactive support.

  • Generative AI: Employed in August Intelligence for data aggregation, trend identification, report generation, and automated communication.

  • Technical Capabilities:

  • Bi-directional SIS (Student Information System) Integration: Seamless data exchange with major SIS platforms like PowerSchool, allowing for ingestion of demographic information, automated schedule updates, and pushing health alerts back to the SIS.

  • Security and Compliance: SOC 2 certified, upholding high standards of security and privacy with HIPAA-grade encryption, two-factor authentication (2FA), Single Sign-On (SSO), and VPN readily available for each school or district.

  • User-Friendly Interface: Designed to be intuitive and accessible for various school support professionals and families.

  • In-platform Messaging: Supports communication at scale between school staff and families.


5. Leadership & Management


Executive Team


  • Peter Russell, CEO and Co-founder: Brings over a decade of experience in strategy and product development from firms such as Cedar and Bridgewater Associates. He holds a BA from the University of Chicago and an MBA from the Yale School of Management. Under his leadership, August Schools has expanded its platform to serve a wide range of school support professionals and launched innovative features like August Intelligence.

  • Aaron Hammond, Chief Technology Officer and Co-founder: Has prior engineering experience at Stripe and MongoDB. He holds a BS in Computer Science and Literature from MIT. He co-founded August Schools with the mission to create well-designed and user-friendly tools for student support teams.

  • Nathan Foreman, Director of Sales: Leads the sales initiatives for the company.

  • Victoria Bush, Product Manager: Contributes to the development and evolution of the platform's features.

  • Casidee Adolphson, Implementations Lead: Oversees the successful integration and deployment of the platform within schools.

  • Cordelia Avery, Head of Data Engineering: Manages the company's data infrastructure and practices.

  • Bethany Baughman, Customer Success Manager: Focuses on ensuring customer satisfaction and successful platform adoption.

  • Dennis Baumann, Account Executive: A key member of the sales team.

  • Aaptha Boggaram, Solutions Engineer: Provides technical support and solutions expertise.

  • Samarth Dave, Software Engineer: Contributes to the software development.

  • Jonathan Demeter, Software Engineer: Involved in software development.

  • Ben Dvorak, Tech Lead: Guides technical projects and teams.

  • Laura Estrada, Resident Nurse: Provides clinical expertise and perspective.

  • Stefan Kuklinsky, Software Engineer: Contributes to software development.

  • Jake Lerner, Customer Success Manager: Helps ensure customer success.

  • Brad McClure, Customer Support Manager: Manages customer support operations.

  • Elias Neuman-Donihue, Software Engineer: Involved in software development efforts.


Recent Leadership Changes


There are no significant recent leadership changes reported. The founders, Peter Russell and Aaron Hammond, continue to lead the company.

6. Talent and Growth Indicators


Hiring Trends and Workforce


August Schools currently employs between 21 and 50 people, with recent reports indicating 23 employees as of 2025 and 24 employees overall. The company has maintained a stable employee count in the past year, with no reported growth in employee numbers.
Key roles within the company include:
  • Sales: Director of Sales, Account Executive.

  • Engineering & Technical: Chief Technology Officer, Head of Data Engineering, Tech Lead, Software Engineers, Solutions Engineer.

  • Product Management: Product Manager.

  • Implementations: Implementations Lead.

  • Customer Success: Customer Success Managers, Customer Support Manager.

  • Clinical/Health: Resident Nurse.


The company's focus on product development and distribution suggests continuous recruitment needs across these key areas to support platform enhancements and market expansion.

7. Social Media Presence and Engagement


Digital Footprint


August Schools maintains an active digital footprint, particularly on LinkedIn. The company leverages its online presence to:
  • Share Mission and Value: Communicate its core mission of revolutionizing student support and highlight the benefits of its integrated platform.

  • Thought Leadership: Engage in discussions and share insights related to K-12 student well-being, health management, and educational technology.

  • Community Engagement: Demonstrate commitment to professional communities, exemplified by their platinum sponsorship of the 35th Annual Texas School Social Workers Conference in February 2026. This highlights their support for professionals crucial to student well-being.

  • Brand Messaging: Emphasize messaging that aligns with "igniting hope" and "lighting the way" for students, families, and communities, reinforcing their dedication to holistic student development and ethical practice for social workers.

  • Product Updates and Success Stories: likely share updates on product developments, such as August Intelligence, and customer success stories to illustrate the real-world impact of their platform.


8. Recognition and Awards


Industry Recognition


August Schools has received notable recognition through its active participation and support of key industry events:
  • Platinum Sponsorship: The company served as a platinum sponsor for the 35th Annual Texas School Social Workers Conference in February 2026. This significant involvement demonstrates their commitment to the professional development and empowerment of school social workers and highlights their dedication to the broader student support community. This level of sponsorship reflects a strong industry presence and commitment to their target audience.


9. Competitive Analysis


Major Competitors


August Schools operates in the student health records software market, competing with several established and emerging solutions:
  • Magnus Health: A leading alternative offering student health record management systems for schools.

  • SchoolDoc: Another prominent provider in the student health records software space.

  • EduHealth: Offers similar solutions for managing student health within educational settings.

  • Medicat: Known for electronic health record solutions, primarily used in college and university health services, but also relevant in the K-12 market.

  • Point and Click EHR: Provides electronic health record systems for various healthcare settings, including educational institutions.

  • PowerSchool Holdings: A broader education technology company that offers comprehensive school administrative platforms, including features that interact with student health data. August Schools specifically integrates with PowerSchool.

  • SNAP Health Center: Offers student health management software tailored for schools.

  • Hazel: Provides solutions in the student health records software domain, often focusing on mental health support.

  • Skills Matter: While broader in scope, it may offer competitive solutions in specific educational tech areas.

  • National Student Clearinghouse: Primarily focused on student data exchange and verification, but can be a competitor in broader data management for schools.

  • Meazure Learning: Offers assessment and learning solutions that might overlap with data management in an educational context.


These competitors generally focus on providing robust systems for documentation, communication, and compliance for various school health and support professionals, with August Schools differentiating itself through its unified platform, holistic physical and behavioral health integration, and innovative AI capabilities.

10. Market Analysis


Market Overview


The market for K-12 school administrative platforms, particularly those focused on health and well-being, is undergoing substantial growth and transformation.
  • Total Addressable Market Size: The market is driven by the vast number of K-12 schools and districts requiring efficient and compliant student health and support management systems.

  • Growth Potential: High growth potential exists due to the increasing demand for integrated solutions that move beyond disparate, outdated record-keeping systems. Schools are seeking comprehensive platforms that address both physical and behavioral health.

  • Key Market Trends:

  • Integration Requirement: Strong demand for platforms that seamlessly integrate with existing Student Information Systems (SIS).

  • Data-Driven Insights: A growing need for advanced analytics and reporting tools that provide actionable insights into student welfare and help identify trends.

  • Holistic Student Support: Emphasis on solutions that combine physical and behavioral health records to offer a more complete view of student well-being.

  • Security and Compliance: Increased focus on secure health data management, including HIPAA compliance and SOC 2 certification, given the sensitive nature of student information.

  • Automation and AI: Emergence of AI-powered tools, such as August Intelligence, to automate administrative tasks, provide predictive insights, and streamline communication.

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