Aurora BayCare Medical Center: Comprehensive Company Profile

Background

Overview

Aurora BayCare Medical Center, established in September 2001, is a 167-bed full-service tertiary care hospital located in Green Bay, Wisconsin. It serves the Green Bay area and communities throughout northeastern Wisconsin and Michigan's Upper Peninsula. The medical center is a joint venture between Aurora Health Care and BayCare Clinic, combining the strengths of a nationally recognized health care provider and the largest physician-owned specialty-care clinic in the region.

Mission and Vision

Mission: To provide the highest quality comprehensive healthcare through superior personalized service, the advancement of medical education and research, and the most efficient use of resources.

Vision: To be the recognized leader for quality comprehensive healthcare, medical education, and research in Wisconsin and Upper Michigan.

Values

Quality: Delivering the highest quality healthcare.

Service: Exceeding the expectations of patients, visitors, and caregivers.

Respect: Creating a healing partnership with patients, their families, and caregivers through privacy, dignity, and collaboration.

Stewardship: Maximizing community and stakeholder benefit through the efficient use of resources.

Key Strategic Focus

Core Objectives

Aurora BayCare Medical Center is committed to redefining care by integrating experienced medical staff, advanced diagnostic and treatment technologies, and a patient-centered approach. The hospital emphasizes creating a healing environment that prioritizes patient comfort and convenience.

Specialized Services

Emergency Services: Features a full-service, 24-hour emergency department accredited as a Geriatric Emergency Department, ensuring excellence in caring for older adults.

Women's Health: Offers comprehensive care for all ages, including specialized services for high-risk pregnancies, a neonatal intensive care unit (NICU), and fertility services.

Cancer Care: Provides advanced treatments for various cancers, access to clinical trials, and genetic counseling.

Heart, Lung, and Vascular Center: Delivers integrated care in cardiothoracic surgery, electrophysiology, interventional cardiology, pulmonology, and vascular surgery.

Neuroscience Care: Specializes in conditions affecting the brain, spine, or nerves, supported by state-of-the-art diagnostics and imaging.

Orthopedics and Sports Medicine: Focuses on preventing and treating injuries with leading-edge, patient-centered orthopedic care.

Technological Integration

The medical center utilizes a high-tech nurse paging system for immediate access to nursing staff and offers on-site retail pharmacy services. Physician offices are integrated into the campus to streamline patient care.

Financials and Funding

Funding History

Aurora BayCare Medical Center operates as a joint venture between Aurora Health Care and BayCare Clinic. While specific financial details are not publicly disclosed, the hospital's affiliation with these organizations provides a robust financial foundation. Aurora Health Care, as part of Advocate Health, serves over 1.2 million patients annually through a comprehensive network of facilities, including 18 hospitals and more than 150 clinics.

Pipeline Development

Clinical Research

Aurora BayCare Medical Center offers patients access to numerous clinical trials conducted locally. As part of the largest integrated health care system in the state, the hospital participates in Aurora Health Care's extensive research endeavors, which include hundreds of research projects and more clinical trials than any other integrated health system in Wisconsin.

Technological Platform and Innovation

Proprietary Technologies and Scientific Methodologies

The medical center is committed to bringing healthcare firsts to the communities it serves, such as:

A full on-site fertility program, including in vitro fertilization.

Deep brain stimulation for movement disorders.

Endovascular coiling of an intracranial aneurysm.

Digital mammography and Mammosite radiation therapy for breast cancer patients.

Additionally, the hospital features several Centers of Excellence, including:

Cancer Care Services.

Cartilage Center.

Heart, Lung & Vascular Center.

Neurovascular & Spine Center.

Orthopedic Services.

Sports Medicine & Performance Enhancement Center.

The Women’s Center.

Minimally Invasive Gynecological Surgery.

Leadership Team

Key Executives

Daniel Meyer: Chief Administrative Officer.

Specific details about other key executives are not publicly disclosed.

Leadership Changes

As of the latest available information, there have been no recent significant changes or appointments within the company's leadership.

Competitor Profile

Market Insights and Dynamics

Aurora BayCare Medical Center operates in a competitive healthcare market in Green Bay, Wisconsin. The region is served by several healthcare providers, each offering a range of services to meet the community's needs.

Competitor Analysis

Bellin Health: Provides hospital and clinic healthcare services across northeastern Wisconsin and the Upper Peninsula of Michigan.

St. Vincent Hospital: Part of the Hospital Sisters Health System, offering comprehensive medical services in Green Bay.

BayCare Clinic: The largest physician-owned specialty-care clinic in northeastern Wisconsin and Michigan's Upper Peninsula, offering expertise in more than 20 specialties.

Strategic Collaborations and Partnerships

Joint Venture

Aurora BayCare Medical Center is a joint venture between Aurora Health Care and BayCare Clinic. This partnership combines Aurora's extensive healthcare network and resources with BayCare Clinic's specialized medical expertise, enhancing the quality and breadth of services offered to the community.

Community Partnerships

The medical center collaborates with local organizations to expand access to healthcare services. For example, it supports the N.E.W. Community Clinic, a Federally Qualified Health Center, by underwriting a provider position to serve low-income and uninsured individuals and families in the Green Bay area.

Operational Insights

Competitive Advantages

Integrated Services: The hospital offers a comprehensive range of services under one roof, including emergency care, specialized medical services, and integrated physician offices, enhancing patient convenience and care coordination.

Technological Advancements: Utilization of advanced diagnostic and treatment technologies positions the medical center as a leader in innovative healthcare delivery.

Patient-Centered Care: Emphasis on creating a healing environment with private rooms, individual temperature controls, and patient-controlled lighting options underscores the commitment to patient comfort and satisfaction.

Strategic Opportunities and Future Directions

Expansion of Services

Aurora BayCare Medical Center continues to explore opportunities to expand its services and facilities to meet the growing healthcare needs of the community. This includes enhancing existing programs and introducing new specialties to provide comprehensive care.

Community Engagement

Strengthening partnerships with local organizations and participating in community health initiatives remain a focus to improve access to healthcare services and address public health challenges in the region.