Avantive Solutions Company Profile

Background

Founded in 1988, Avantive Solutions is a purpose-driven global leader in digital transformation, specializing in innovative customer experience (CX) and strategic sales solutions. Headquartered in Tulsa, Oklahoma, the company operates across North America, Latin America, and Asia Pacific, with a workforce exceeding 2,000 employees. Avantive Solutions serves prominent brands in sectors such as healthcare, financial technology (Fintech), communications, media, and energy, delivering seamless omnichannel platforms and advanced technologies like Voice Analytics, Business Intelligence, AI, and Machine Learning.

Key Strategic Focus

Avantive Solutions focuses on blending innovation and emerging technologies with human-centric approaches to develop solutions that enhance customer experiences. The company offers scalable and secure custom solutions with 24x7 availability, providing multi-lingual support in English, Spanish, French, Mandarin, and other languages. Their global footprint includes domestic onshore, nearshore, and offshore locations, offering clients geographic diversity, scheduling flexibility, and language options.

Financials and Funding

As of 2023, Avantive Solutions reported a revenue of $79.8 million. The company has achieved this growth without external funding, indicating a self-sustaining business model.

Technological Platform and Innovation

Avantive Solutions leverages advanced technologies to enhance service delivery:

Artificial Real-Time Intelligence (ARTI): A co-bot application that listens to sales associates and customers in real-time, ensuring compliance and improving customer satisfaction.

Voice Analytics and Business Intelligence: Utilized to gain insights into customer interactions and drive data-driven decisions.

Leadership Team

Frank Pettinato, Chief Executive Officer: With over 30 years of experience in global business management, Frank has expertise in consumer engagement, digital transformation, strategic leadership, sales, marketing, and technology.

Amy Brennan, Chief AI Officer/COO: A Six Sigma operations leader with more than 30 years of experience in inbound, outbound, B2C, and B2B operations across various verticals.

Simon Brown, Chief Information Security Officer: A technology leader with over 30 years of experience, effectively using technology to improve business efficiency and deliver critical projects on time and within budget.

Michael Ferrari, Chief Customer Officer: With over 20 years of experience in operational management, employee engagement, sales leadership, and business development, Michael has led Avantive's team to deliver honest commitments that drive customer engagement and increased profitability.

Lindsey Warren, Chief Marketing Officer: With nearly 20 years of experience in public relations, corporate branding, strategic planning, and thought leadership, Lindsey has developed and executed marketing plans to support Avantive's accelerated company growth.

Rudy Jones, Vice President of Finance: Bringing over 17 years of extensive expertise in accounting and finance across diverse industries, Rudy has been instrumental in Avantive's financial management.

Competitor Profile

Market Insights and Dynamics:

The Business Process Outsourcing (BPO) industry is experiencing significant growth, driven by the increasing demand for customer experience management and digital transformation services. Companies are seeking partners that can provide innovative solutions to enhance customer engagement and operational efficiency.

Competitor Analysis:

Avantive Solutions operates in a competitive landscape with several key players:

Concentrix: A global provider of customer engagement services, offering solutions in customer experience management, analytics, and automation.

Alorica: Specializes in customer service outsourcing, providing services across various industries with a focus on digital transformation.

Sykes Enterprises: Offers customer contact management solutions, including customer service, technical support, and sales.

Avantive differentiates itself through its purpose-driven culture, innovative technological platforms, and commitment to delivering exceptional customer experiences.

Strategic Collaborations and Partnerships

Avantive Solutions has formed strategic partnerships with key industry players like Hitachi Solutions America and Organismo de Nutrición Infantil. These collaborations have opened doors to new sales opportunities by tapping into diverse markets and unique customer segments.

Operational Insights

Avantive Solutions' global footprint, with domestic onshore, nearshore, and offshore locations, provides clients with geographic diversity, scheduling flexibility, and language options. The company's investment in advanced technologies and a purpose-driven culture positions it as a preferred partner for organizations seeking innovative customer engagement solutions.

Strategic Opportunities and Future Directions

Avantive Solutions is poised for continued growth by leveraging its technological innovations and expanding its global presence. The company's focus on blending emerging technologies with human-centric approaches aligns with the evolving needs of clients seeking comprehensive digital transformation solutions.