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Avataar

www.avataar.ai link_icon

Company Research Report: Avataar



Company Overview



  • Name: Avataar

  • Mission: To empower creators and brands to craft magical digital experiences. Avataar is driven by the ambition to blend AI with visualization to unlock convincingly-real digital interactions, providing untapped delight for customers.

  • Founded: 2014 by Sravanth Aluru and Gaurav Baid

  • Headquarters: No information is available.

  • Number of Employees: No information is available.

  • Revenue: No information is available.

  • Known For: Avataar is known for leveraging AI and computer vision to redefine visual discovery, particularly in the retail space, by creating immersive, real-world-like 3D and AR experiences.


Key People



  • Sravanth Aluru: CEO, Founder

  • Gaurav Baid: CPO, Founder

  • Jane Rawnsley: SVP — Creative AI

  • Amreeta Mazumudar: Head Human Resources

  • Vanessa Blackburn: Vice President — Commerce

  • Surabhi Verma: Head Brand & Communications

  • Shubham Goel: Research Scientist

  • Shubham Jain: Head Avataar Reality Labs

  • Hannes Piltz: Senior Director Operations


Board Members



  • Prashanth Aluru

  • Shailesh Lakhani


Products



Avataar Platform



1. 3D Models:
  • Description: Photo-real digital twin of products used across various platforms.

  • Key Features: High-fidelity replication for enhanced product visualization in PDP content and spatial computing applications.


2. Videos:
  • Description: Solutions for high-quality video content creation at scale.

  • Key Features: Automated video outputs, customizable templates, and scalable production facilities.


3. Spatial Experiences:
  • Description: Enables immersive digital interactions combining physical and digital elements.

  • Key Features: Supports mixed reality spatial immersion and real-time 3D model manipulation.


4. Velocity:
  • Description: A Gen-AI tool that creates product videos for marketing campaigns.

  • Key Features: Fast creation, scalable for large catalogs, cost-effective, ROI-driven, and user-friendly.


5. Life-Size XR/AR:
  • Description: Augmented Reality implementation for real-world space visualization.

  • Key Features: Allows customers to visualize products in real-world environments using camera-enabled devices.


Recent Developments



  • New Product Launch: Introduced "Velocity", a Gen-AI tool designed to transform static product pages into dynamic, professional-quality videos in minutes.

  • Technological Innovation: Emphasizing the role of textual prompting in product-environment integration, Generative AI adoption for realistic virtual content creation.

  • Partnerships and Collaborations: Not explicitly mentioned, but the focus is on expanding immersive experiences and generative AI-driven innovations, possibly indicating collaborations with tech firms and retailers.


Additional Notes



  • Avataar leverages cutting-edge AI and neural algorithms to enable enhanced product visuals.

  • The company aims to democratize augmented reality, making 3D scalable and accessible across various platforms.

  • Emphasizes on reducing the traditional content creation workloads via AI-powered automation to deliver high-quality visual content at reduced costs and time.


“No information is available” for some fields, indicating that specific data is not provided within the available data set.