Barry Callebaut Company Market Research Report
Company Overview
- Name: Barry Callebaut AG
- Mission: Committed to delivering the world's best chocolate solutions and services while fostering sustainable growth and driving the future of chocolate and cocoa through sustainability.
- Founded: Formed in 1996 from the merger of Belgian Callebaut and French Cacao Barry.
- Key People:
- Peter Feld, CEO
- Natasha Chen, President North America
- Amr Arafa, Chief Digital Officer
- Sophie Lang, Director, Head of Investor Relations
- Headquarters: Hardturmstrasse 181, 8005 Zurich, Switzerland
- Number of Employees: Over 13,000
- Revenue: No information is available.
- What the Company is Known For:
- Leading manufacturer of high-quality chocolate and cocoa.
- Extensive use of innovation and excellence across 60+ production facilities and 25 Chocolate Academy centers globally.
- Industry leader in sustainable sourcing and traceability.
Products
- Products Offered:
- Chocolate
- Chips & Chunks
- Cocoa
- Cacaofruit
- Fillings
- Coatings
- Nuts
- Decorations & Inclusions
- Food Colorants
- Personalisation Sheets
- High-Level Description:
- Offers a wide range of chocolate and cocoa-based products tailored for various segments including confectionery, bakery, pastry, dairy, drinks, ice cream, and desserts.
- Engages in personalized product offerings and high-quality ingredients to enhance chocolate experiences.
- Key Features:
- Focus on sustainability, driven by the Forever Chocolate initiative.
- State-of-the-art production facilities ensuring best quality and food safety.
- Innovations in plant-based and dairy-free chocolate products.
Recent Developments
- Recent Developments:
- Launch of the "Future Farming Initiative" in Brazil under Steven Retzlaff to promote high-tech sustainable cocoa farming.
- Strategic partnership with Microsoft to enhance digital transformation.
- Launch of Net Zero Roadmap strategy to achieve carbon neutrality by 2050.
- Appointment of Peter Feld as CEO.
- Partnership with Nestlé for agroforestry initiatives and with Maersk for logistics infrastructure in Malaysia.
- New Products Launched:
- Upcycled cacaofruit added to sustainability solutions.
- Introduction of Callebaut NXT, a 100% plant-based chocolate range.
- New Features Added to Existing Products:
- Enhancement of the Forever Chocolate initiative.
- Development and engagement of new standards in sustainable farming practices.
- New Partnerships:
- Extended strategic supply agreement with Mars Wrigley LAN and Unilever.
- Long-term collaboration with Microsoft on digital transition.
- Partnership with Nestlé on agroforestry projects in Côte d’Ivoire.
Overall, Barry Callebaut continues to solidify its position as a key player in the chocolate and cocoa industry, with a strong emphasis on sustainability, digital innovation, and global expansion. The company maintains a dedicated commitment to quality, safety, and ethical practices while fostering long-term growth and shareholder value.
