Basic American Foods Company Report
Company Overview
- Name: Basic American Foods
- Mission: We make real food heroes every day by providing customers with foods that are delicious to eat, easy to prepare, and accessible to all.
- Founded: 1933
- Founder: Jack Hume
- Key People: No information is available.
- Headquarters: 1676 N. California Blvd., Suite 525, Walnut Creek, CA 94596
- Number of Employees: No information is available.
- Revenue: No information is available.
- Known For: Basic American Foods is known for providing high-quality, plant-based foods and ingredient solutions, especially focused on potato-based products and using real ingredients to create easy-to-prepare, flavorful foods.
Products
Product Categories
- Foodservice
- Provides scratch-quality meals for operators in restaurants, schools, and cafeterias without the time and cost associated with complete scratch preparation.
- Known for Idaho Spuds® with 100% real Idaho potatoes; products include hashbrowns and mashed potatoes.
- Ingredients
- Partners with manufacturers globally to supply high-quality plant-based ingredients.
- Offers solutions such as flakes, granules, flour, and more for use in various food applications.
- Consumer Brands
- Provides foods made with real ingredients found in grocery and club stores globally.
- Example brands include Idaho Spuds® and Hungry Jack®, known for potato products ranging from hashbrowns to mashed potatoes.
Key Features of Products
- Idaho Spuds® Hashbrowns
- Made from 100% real Idaho potatoes.
- Delivers restaurant-quality taste quickly.
- Hungry Jack® Potatoes
- Offers 100% real potato products.
- Versatile for various uses including mashed or hashed, crispy or creamy preparations.
Recent Developments
- New Product Launches/Features:
- In January 2024, introduced Flamin' Hot® Cheesy Mash, a twist on classic mashed potatoes topped with queso and Flamin’ Hot® Cheetos to celebrate National Cheese Lover’s Day.
- Awards and Recognition:
- Hosted the 36th annual Foodservice Achievement Management Excellence (FAME) Awards in November 2024.
- Recognized school nutrition professionals who positively contributed to their communities and school districts.
- Marketing Initiatives:
- Highlighted benefits of BAF Hashbrowns with promotional content showcasing attributes such as #GoldenCrispyOnTheOutside and #SoftOnTheInside.
- Community Engagement:
- Continued commitment to values through events like sponsoring awards and recognizing internal heroes such as Lloyd Rockwood and Matt Pearcy for making significant contributions.
- Innovations and Collaborations:
- Announced enhancements in packaging solutions and ingredient offerings to meet diverse market needs.
Notes
This report is based on the data provided and some sections may present "No information is available" reflecting gaps in the data for particular topics.
