Market Research Report: Bemz

Company Overview

Name and Mission

• Name: Bemz

• Mission: Bemz is dedicated to making the world's most familiar furniture unique and personalized, with a commitment to doing good for people and the planet.

Foundation and Key People

• Founded: No information is available.

• Founder(s): No information is available.

• Key People: Filippa Bonde (Head of Product & Production), Julia Mårtensson (Creative Manager at Klint).

Headquarters and Employees

• Headquarters: Stockholm, Sweden

• Number of Employees: No information is available.

Financial Information

• Revenue: No information is available.

Recognition and Notability

• Known for being a Certified B Corporation, one of the first in the Nordic markets.

Products

Product Offerings

Bemz specializes in custom-made fabric covers and offers a wide range of products:

1. IKEA Covers:

• High-quality, made-to-order covers for IKEA furniture.

2. Other Products:

• Includes covers for non-IKEA furniture and various home textiles.

3. Fabric Samples:

• Customers can order up to five fabric samples free of charge to choose the perfect match for their furniture.

Key Features

• Customization: Customers can choose their furniture, select fabrics, and order custom-fit covers.

• Sustainability: Covers are made-to-order to avoid over-production, focusing on sustainability by using recycled and sustainable materials.

• Quality: Expertly cut and sewn in Europe with high-standard production quality.

• Ease of Use: Easy to fit, machine washable, and available in a vast range of fabrics for customized design needs.

Recent Developments

New Products and Collections

• Nature’s Palette Collection: Features autumnal designs with animal prints, old-world patterns, and earthy tones.

• Linen & Lines Collection: Introduces soft linen fabrics with stripes and checks for a summer feel.

• Secret Gardens Collection: Offers fabrics inspired by the French countryside, designed for outdoor use.

• Bemz x Boråstapeter Collection: A collaboration featuring botanical and floral patterns.

Certifications and Achievements

• B Corp Certification: Bemz is now a Certified B Corporation, demonstrating their commitment to high social and environmental standards.

• Sustainability Initiatives: Continuous efforts to sustain the environment by extending the lifecycle of furniture through innovative cover designs.

Product Enhancements

• Addition of new fabric options, such as 100% recycled linen and eco-friendly blends.

• Enhanced customization possibilities with varied patterns and colorways.

Partnerships

• Collaboration with Boråstapeter, a Swedish wallpaper brand, to create an exclusive collection of fabric covers matching their wallpaper aesthetic.

Sustainability and Corporate Responsibility

• Bemz emphasizes sustainability through the use of recycled materials and minimizing environmental impact.

• The company follows a sustainable supply chain practice and adheres to strict Supplier Code of Conduct standards based on universal human rights.

Conclusion

Bemz continues to innovate in the field of custom furniture covers, blending unique style, high-quality craftsmanship, and environmental consciousness, further solidified by their B Corp certification.