Betterfly Market Research Report

Company Overview

Name: Betterfly

Mission: Betterfly aims to empower individuals and teams to adopt healthier lifestyles while creating a positive social and environmental impact through its innovative reward-based platform.

Founded: No information is available.

Founders: No information is available.

Key People: Joao Diogo Alves Diniz Reis Figueira (Legal Representative)

Headquarters:

Providencia, Chile: General Calderón 121, Piso 5, Santiago, Providencia.

Miami, FL, USA: 9130 S Dadeland Blvd Suite 1218, Miami, FL 33156.

Number of Employees: No information is available.

Revenue: No information is available.

Known For: Betterfly is known for providing a comprehensive platform that offers personalized benefits and insurance, encouraging healthy habits through gamification, and promoting social donations aligned with healthy actions by employees.

Products

Betterfly Platform

High-level Description: Betterfly offers an all-in-one digital platform that integrates insurance coverage, wellness benefits, habit-building tools, and social impact incentives.

Key Features:

Personalized Benefits and Insurance: Employees can choose coverage and benefits that suit their personal needs without the need for medical exams or paperwork.

Gamification and Rewards: Engages users in a game-like experience where they complete challenges and earn rewards for fostering healthy habits.

Social and Environmental Impact: Transforms employees’ healthy habits into donations to NGOs worldwide.

Integrations: The platform can be integrated with popular HR and management tools such as Slack, Microsoft Teams, and various other HRIS systems.

Financial Incentives: Offers extra insurance coverage and gift cards as rewards for maintaining good habits.

Recent Developments

New Products: No information is available.

New Features:

Real-time Communication: Enhancement through Stories & Reels within the app to maintain employee engagement and provide instant updates.

Social Section and Leaderboards: Introduced to foster community and friendly competition among employees.

Partnerships:

Supported by major insurers such as Chubb in Chile, Colombia, and Mexico.

Collaboration with over 40 NGOs worldwide to facilitate social and environmental donations.

Additional Developments:

Expansion into 8 countries, establishing Betterfly as the number one protection and benefits platform in Latin America.

Continuous improvement of the administrative portal for better management of employee benefits and engagement metrics.

Conclusion

Betterfly stands out as a flexible and innovative platform designed to not only protect and empower employees through personalized insurance and benefits but also to create a measurable positive impact on society by linking health-promoting activities to social causes. Although detailed financial metrics and employee data are unavailable, Betterfly is recognized for its culture of adaptability, community building, and tangible social impact via strategic collaborations and technology integration.