Comprehensive Market Research Report: Bigelow Tea

Company Overview

Name, Mission, and Headquarters

• Name: R.C. Bigelow, Inc.

• Mission: Bigelow Tea is dedicated to being a premier packer of fine quality teas. As a family-owned and operated business, they focus on satisfying consumers by offering unique and gratifying tea experiences without compromising quality due to price. They are committed to strong relationships with customers and suppliers, providing a positive work environment for employees, and being good corporate citizens by supporting local communities and protecting the environment.

• Headquarters: No information is available.

Founding and Key People

• Founded: 1945

• Founder: Ruth Campbell Bigelow

• Key People: The Bigelow family plays a key role in the operation and oversight of the company.

Number of Employees

• Employees: No information is available.

Revenue

• Revenue: No information is available.

Company Recognition

• Known for: Bigelow Tea is widely recognized for its specialty teas, particularly the iconic "Constant Comment"® black tea, which was America’s first specialty tea. The company emphasizes quality, innovation, and family tradition. It is certified by the WBENC, evidencing its status as a woman-owned and operated business in the United States.

Products

Product Offering

Bigelow Tea offers a diverse range of products categorized into different tea types and purposes:

1. Black Tea

• Robust teas with a caffeine kick.

• Products include "Constant Comment"® Black Tea and Peak Energy™ plus Extra L-Theanine And Caffeine.

2. Green Tea

• Smooth and flavorful options for a refreshing tea experience.

• Example: A standard green tea pack offering.

3. Herbal Tea

• Naturally caffeine-free options focused on relaxation and wellness.

• Products include Lemon Ginger Plus Probiotics and Ginger Honey Plus Zinc Herbal Tea.

4. Cold Water Infusion (Bigelow Botanicals)

• Zero-calorie, caffeine-free cold water infusions made from lightly flavored botanicals for hydration.

Key Features

• Packaging: Bigelow uses premium foil packaging to lock in freshness and flavor in every tea bag.

• Wellness Focused: The teas support various health benefits such as immune support, digestive health, stress relief, relaxation, restful sleep, energy, and focus.

• Flavor Variety: Offers over 150 flavors, including seasonal favorites like Pumpkin Spice and Ginger Snappish.

Recent Developments

New Products and Features

• New Product Launches:

• Recently introduced herbal teas like Butterfly Pea Flower Sapphire Bay and Vanilla Midnight.

• Expansion:

• Broke ground on a new 265,000 square foot facility in Louisville, KY, signaling growth and expansion.

Partnerships and Certifications

• Partnerships: No information is available.

• Certifications: Achieved WBENC certification, recognizing the company as woman-owned and operated.

Community and Corporate Impact

• Corporate Contributions: Engaged in events like the 37th Annual Bigelow Tea Community Challenge 5K Run and Walk fundraiser, showcasing its commitment to community support.

This comprehensive report highlights Bigelow Tea's enduring legacy, commitment to high-quality tea production, and its role as a leader in the specialty tea market.