Bikmo Company Market Research Report

Company Overview

• Name: Bikmo Limited

• Mission: Protect the world’s riders and the places we ride by focusing on providing an exceptional customer experience and promoting safer urban cycling infrastructure.

• Founded: No information is available on the exact founding year. However, the company pivoted into insurance in 2014.

• Founders: No information is available.

• Key People:

• David George, CEO

• Jorj Ives, CTO

• Louise Towers, CFO

• Rob Grisdale, Global Head of Partnerships

• Amy Illingworth, Head of Insurance Product

• Keith Jones, Global Head of CX

• Headquarters: Glendale House, Sandycroft Industrial Estate, Flintshire, CH5 2QP, United Kingdom

• Number of Employees: No information is available.

• Revenue: No information is available.

• Known For: Comprehensive cycle insurance services tailored for a diverse range of cyclists, including road, MTB, and e-bike riders. Bikmo is recognized for its sustainability commitment as a certified B Corp since 2019 and its 1% For The Planet membership.

Products

Cycle Insurance

• Description: Comprehensive insurance coverage designed to protect cyclists and their bicycles, covering various types of riding activities from MTB, road cycling, commuting, to leisure riding.

• Key Features:

• Theft, accidental damage, and vandalism coverage

• £250 or 10% clothing & headgear and accessories

• 365-day worldwide cover

• £250,000 legal expenses cover

• £2 million public liability

• £20,000 personal accident

• £5,000 medical expenses

E-bike Insurance

• Description: Designed specifically for powered riders, providing comprehensive protection for e-bikes.

• Key Features:

• 25% discount over non e-bikes

• Coverage for accessories, clothing, and helmet

• Worldwide cover

Road Bike Insurance

• Description: Insurance for road cyclists, providing cover for road-specific riding styles.

• Key Features:

• Coverage includes clothing, helmet, and accessories

• Payment flexibility with 0% interest monthly payments

Cargo Bike Insurance

• Description: Tailored to protect cargo bike riders including family and commute purposes.

• Key Features:

• Comprehensive cover including accessories and clothing

• Customizable policy for different business uses

Triathlon Insurance

• Description: Coverage specifically designed for triathletes.

• Key Features:

• Triathlon event cover including transition areas

• Protection for wetsuits and GPS devices

Additional Insurance Products

• Life Insurance: Designed for adventurers with options from a panel of insurers via ActiveQuote.

• Travel Insurance: Offers competitive and non-competitive covers for cyclists travelling globally.

• Health Insurance: Tailored for cyclists with private medical services and virtual GP access.

Recent Developments

• New Product Features:

• Introduction of insurance products that exclude accident and emergency, with access to over 1,000 private hospitals.

• Sustainability Initiatives:

• Achieved B Corp re-certification in 2023.

• Committed to 1% for the Planet, directing 1% of revenue to environmental causes.

• 2023 goal to send over 25% of claims value to local retail and salvage partners.

• Partnerships:

• Collaboration with General and Medical for health insurance, and ActiveQuote for life insurance products.

• Engagement with Trash Free Trails and World Bicycle Relief under philanthropic activities.

• Customer Engagement:

• Earned Feefo’s Platinum Trusted Service Award and maintained a 4.6/5 rating on Trustpilot.

• Technological Advancements:

• Implemented digital experiences allowing 24/7 access and policy management via a cloud account.

This report is intended to provide a concise summary of Bikmo Limited’s corporate footprint, product offerings, and recent developments based on available data. Further detailed financial and employee data were not available at the time of this analysis.