Overview
Bizvideo is a renowned Commercial Video Production Company situated at Burleigh Heads, Queensland, Australia, specializing in digital Video Marketing Services for the construction sector. Their mission is to utilize emotional storytelling and scientific advertising techniques to help builders attract clients who are both value-oriented and emotionally engaged across Australia and New Zealand. Positioning itself as a strategic partner, Bizvideo aims to enhance marketing effectiveness and foster business growth for builders.
Company Details
- Headquarters: Burleigh Heads, Queensland, Australia
- Revenue: Approximately $3 million
- Employees: 8
- Core Services:
- Video Marketing
- Story and Vision Development
- Story Creation
- Video Advertising
Bizvideo aids clients, particularly within the construction industry, to overcome challenges such as attracting unsuitable clientele, pipeline inefficiencies, and ineffective marketing strategies through proprietary methodologies and storytelling techniques.
Leadership
- Corné Lategan: Business Owner since 2011, graduated with a Bachelor's degree in Film from Bond University. He is pivotal in fostering creative business strategies and has interests in cycling and storytelling.
- Andre Lategan: As Creative Director, he ensures delivery of emotionally engaging narratives that set clients apart in their marketplace. His expertise solidifies Bizvideo’s commitment to high-quality storytelling.
- Brendan Granger: Account Manager, focuses on client relations and account management.
- Richard Pienaar: Media Buyer, specializes in strategizing media placements for enhanced client visibility.
Client Success
Bizvideo extends its services to urban and regional clients throughout Australia and New Zealand. Collaborating with prominent builders like Kai Konstruct, Sobac, and Secon Constructions, Bizvideo follows a three-step process: Vision & Story Development, Story Creation, and Video Advertising, significantly aiding clients in achieving market differentiation and growth.
Social and Digital Presence
The company engages actively across LinkedIn and Instagram, providing insights and strategies on visual storytelling and marketing tailored for builders. They underscore the significance of visual content in business storytelling, maintaining a strong online presence to engage a broader audience.
Strategic Focus
Bizvideo is focused on creating engaging video content that helps builders navigate market challenges. They employ storytelling integrated with advanced video production to boost client visibility and engagement, aiming to drive business success through tailored marketing strategies.
Competitors and Market Landscape
Top Competitors
- Rocket Productions: Based in Chicago, USA, this company is known for its full-service video production offerings including high-quality TV commercials and programs, catering to both English and Spanish markets with strong creative media buying capabilities.
- Ridge Films: An innovative Australian company, they specialize in video marketing, production services, and DIY video production training. Recognized as Google's highest-rated Australian video company, Ridge Films offers tailored video solutions for businesses and individuals.
- Livewire Productions: Located in East Brisbane, Queensland, this firm offers media production services, particularly excelling in video production, broadcasting, and internet media, with a focus on blending creativity and technology. They report revenue of approximately $6 million.
- 1 Minute Media: Operating out of Sydney, this company produces premium cinematic videos for global brands, excelling in efficient video and animation production aimed at supporting marketing objectives with high-quality narrative-driven content.
Competitive Edge
Bizvideo distinguishes itself with its narrative-driven video marketing services that foster audience engagement and achieve significant marketing goals. This creative approach allows Bizvideo to stand out as an excellent choice for organizations seeking to enhance customer interaction through compelling video content.
Bizvideo competes effectively against companies like Rocket Productions, Ridge Films, Livewire Productions, and 1 Minute Media, by focusing on storytelling across multiple platforms to create engaging and captivating narratives, supporting business objectives through impactful visual storytelling.
