Company Research Report: Bloom

Company Overview

• Name: Bloom

• Mission: To restore trust in the hospitality industry by providing consistent, reliable, and affordable hotel experiences.

• Founded: No information is available.

• Founders: No information is available.

• Key People: Notable mention includes Mr. Tom Welbury, Chief Product Officer.

• Headquarters: No information is available.

• Number of Employees: No information is available.

• Revenue: No information is available.

• Known For: Bloom is renowned for its award-winning hotels and as a leader in the mid-market hotel space in Asia. They are recognized for their transparency, simplicity, community focus, generosity, affordability, and consistency.

Products

Bloom offers a variety of hotel experiences under different brand names:

Bloom Hotel

• Description: Known as the quality leader in the mid-market hotel space.

• Key Features: Consistent and high-quality standards.

Bloom Hub

• Description: A multifunctional space that combines living, working, and entertainment.

• Key Features: Comprehensive facilities catering to multiple needs.

BloomSuites

• Description: Reimagined full-service hotels offering exceptional value.

• Key Features: Enhanced service and amenities.

Bloomrooms

• Description: The original Bloom experience and a notable hotel concept in Asia.

• Key Features: High-quality accommodations at competitive prices.

Bloom Boutique

• Description: Unique properties offering one-of-a-kind stay experiences.

• Key Features: Unique and personalized guest experiences.

X by Bloom

• Description: Simplified essentials done well, providing foundational services at a value price.

• Key Features: Basic, essential accommodations with high quality.

Recent Developments

• New Projects and Properties:

• Bloomrooms @ New Delhi Railway: Completed in 2013, an Art Deco building restored in 8 months.

• Bloomrooms @ Janpath: Completed in 2019, converted and launched in under 100 days.

• BloomSuites | Calangute: Completed in 2018, a major renovation and façade uplift in 8 months.

• Bloomrooms @ Calangute: Completed in 2017, a top-ranked hotel in India’s competitive leisure destination.

• Bloom Boutique | Udaipur: Completed in 2019, a heritage Haveli upgraded in 3 months.

• Awards:

• Winner of the "Best Concept Hotel" awarded by Shri Prahlad Singh Patel, at Today’s Traveller Awards 2019.

• Winner of "Hotel Of The Year" awarded to Mr. Tom Welbury at the Hospitality Leaders Awards 2019.

• New Developments: Bloom is focused on quality, transparency, rapid execution, optimal expenditure, and delivering the best products with high returns.

• Partnerships: Bloom seeks to partner with hotel developers and owners who share a vision for quality and long-term success.

Overall, Bloom is making significant strides in the hospitality sector through its rapid expansion in India's major cities and commitment to providing a trusted, quality guest experience.