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bloom-sports-partners

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Company Domain www.bloomsports.com link_icon
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Bloom Sports Partners is a specialized advisory firm dedicated to assisting sports teams and leagues in redefining strategic intent, transforming operations, and establishing leadership teams to build enduring sports legacies. The company offers comprehensive services, including organizational assessments, strategic planning, and executive search and talent development, all tailored to meet the unique needs of the sports industry.

Key Strategic Focus

Bloom Sports Partners concentrates on three primary areas:

1. Organizational Assessment: Providing expert evaluations of organizational health, structure, processes, communication, and talent within sporting operations.

2. Strategy for Success: Assisting in defining and planning sporting strategies, ensuring team alignment, clarity of intentions, and operational support to bridge the gap to stated ambitions.

3. Executive Search & Talent Development: Identifying and developing leadership teams with the skills and culture designed to help talent prosper and execute the organization's vision.

Leadership Team

The leadership team at Bloom Sports Partners comprises experienced professionals with extensive backgrounds in sports management and consulting:

  • Barry McNeill, Co-Founder & CEO


Barry has a diverse work experience in the sports industry. He is the Founder & CEO of Bloom Sports Partners, a people-first, transformational sports advisory company that partners with growth-minded owners to build sports legacies. In addition, he is a Non-Executive Director at Linius, a Board Advisor at the League Managers Association, and a Leadership Consultant at the Global Institute of Sport. Barry also founded BPM PERFORMANCE LTD and served as the Chief Executive Officer at Sportsology. He has held various executive roles at Catapult Sports, including Chief Executive Officer - EMEA & APAC and Chief Operating Officer - Global. Barry has also worked as an Advisor - CEO Circle at the National Rugby League and as a Non-Executive Director at British Gymnastics. He has been recognized for his expertise and contributions as a Board Member at the Forbes Business Council. Barry's work experience spans from 2014 to the present, showcasing his extensive knowledge and involvement in the sports industry.

  • Shannon Soares, Co-Founder


Shannon brings a wealth of experience in sports management and consulting, contributing significantly to the firm's strategic initiatives and client engagements.

  • Michael Clarkson, Director


Michael plays a pivotal role in overseeing strategic projects and ensuring the delivery of high-quality advisory services to clients.

  • Lucy Montgomery, Strategy Consultant


Lucy specializes in developing and implementing strategic plans that align with clients' objectives and drive organizational growth.

Competitor Profile

In the sports advisory and consulting sector, Bloom Sports Partners faces competition from several firms offering similar services:

  • Harris Blitzer Sports & Entertainment (HBSE): HBSE owns and operates various sports teams and properties, including the Philadelphia 76ers (NBA) and New Jersey Devils (NHL). They also have investments in esports and other ventures, providing a broad spectrum of sports management and consulting services.


  • Sportsology: A consulting firm specializing in sports team operations, offering services in organizational design, leadership development, and strategic planning.


  • Catapult Sports: Provides performance analytics and technology solutions to sports teams, focusing on athlete monitoring and data-driven performance enhancement.


Strategic Collaborations and Partnerships

Bloom Sports Partners has collaborated with various sports organizations to enhance their operations and strategic initiatives. Notable partnerships include:

  • Professional Women's Hockey League (PWHL): Assisted in talent identification, recruitment, and organizational development to support the league's launch and growth.


  • Angel City FC: Worked closely with the ownership to evaluate processes, design organizational structures, and develop multi-year strategic plans.


  • Orlando City SC and Orlando Pride: Provided advisory services during the acquisition process, including evaluating soccer operations, advising on organizational structure, and conducting key leadership searches.


Operational Insights

Bloom Sports Partners differentiates itself through a people-first approach, emphasizing collaboration, diversity of thought, and innovative practices to elevate standards within high-performance sports organizations. Their dedication to sport, combined with decades of hands-on experience, positions them uniquely in the market. By focusing on growth and partnering with leaders ready to embrace change, they drive true transformation within the organizations they serve.

Strategic Opportunities and Future Directions

Looking ahead, Bloom Sports Partners aims to expand its reach by forming new partnerships with sports organizations seeking to redefine their strategic intent and operational effectiveness. By leveraging their expertise in organizational assessment, strategic planning, and talent development, they are well-positioned to assist clients in navigating the evolving sports industry landscape and achieving long-term success.

Contact Information

For more information about Bloom Sports Partners and their services, please visit their official website.
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