BON CHARGE Company Profile

Background

Mission and Vision

BON CHARGE is dedicated to optimizing individuals' sleep, well-being, and recovery through science-backed and rigorously tested wellness products. The company's mission is to innovate and deliver exceptional wellness solutions that empower people to lead their best lives.

Company Evolution

• 2017: Launched with the introduction of science-backed Blue Light Blocking Glasses, addressing the need to improve sleep quality by mitigating exposure to high-energy visible blue and green light.

• 2018: Expanded the product line to include flicker-free, low EMF Red Light Therapy Devices, 100% Black Out Sleep Masks, and Blue-Free Lighting, focusing on circadian-friendly light to enhance overall wellness.

• 2018–2021: Diversified into a comprehensive wellness brand, introducing products such as Infrared Sauna Blankets, PEMF Mats, EMF Protection solutions, and Cold Massage tools, all designed to optimize well-being.

• 2022: Rebranded to BON CHARGE to reflect the company's evolution and commitment to becoming a leading global wellness brand.

Key Strategic Focus

Core Objectives

BON CHARGE aims to provide innovative, science-backed wellness products that enhance sleep, recovery, and overall health. The company focuses on integrating ancestral health principles with modern technology to offer holistic solutions for contemporary wellness challenges.

Product Specialization

• Blue Light Blocking Glasses: Designed to improve sleep quality by reducing exposure to disruptive blue and green light.

• Red Light Therapy Devices: Flicker-free, low EMF devices aimed at promoting healing and reducing inflammation.

• Infrared Sauna Blankets: Portable solutions for detoxification and relaxation.

• PEMF Mats and Wraps: Utilizing Pulsed Electromagnetic Field therapy to support cellular health and recovery.

• EMF Shielding Products: Tools to protect against electromagnetic field exposure from electronic devices.

• Cold Therapy Devices: Products designed to reduce inflammation and aid in muscle recovery.

Target Markets

BON CHARGE caters to health-conscious consumers seeking natural and effective solutions to improve sleep, reduce stress, and enhance overall well-being. The company's products are suitable for individuals affected by modern lifestyle challenges, including excessive screen time and environmental stressors.

Financials and Funding

Specific financial details and funding history for BON CHARGE are not publicly disclosed. The company operates as a private entity, focusing on reinvesting revenues into research and development to continually innovate and expand its product offerings.

Pipeline Development

BON CHARGE maintains a dynamic product development pipeline, continually researching and introducing new wellness solutions. While specific timelines and product details are proprietary, the company's commitment to innovation ensures a steady flow of new offerings designed to meet evolving consumer needs.

Technological Platform and Innovation

Proprietary Technologies

• Custom Lens Tinting for Blue Light Glasses: Developed based on peer-reviewed academic literature to effectively block specific light wavelengths that disrupt sleep.

• Flicker-Free Red Light Therapy: Engineered to provide therapeutic benefits without the adverse effects associated with light flicker and electromagnetic fields.

Scientific Methodologies

BON CHARGE employs rigorous testing protocols to ensure product efficacy and safety. This includes independent testing for substances of concern, such as formaldehyde, and obtaining certifications like the SAA Electrical Safety Certification for products like the Infrared Sauna Blanket.

Leadership Team

• Andy Mant: Co-Founder and Chief Executive Officer. A leading expert on the impact of light on health and well-being, Andy is a regular speaker at global biohacking and alternative health conferences. Originally from England and now residing in Australia, he advocates for integrating ancestral lifestyles into the modern technological world.

• Katie Mant: Co-Founder. Instrumental in creating the "BON CHARGE Experience," Katie ensures that customers receive the best products and feel part of the community. Born in Wales, she has a passion for design and oversees the aesthetic and functional aspects of the company's products.

Competitor Profile

Market Insights and Dynamics

The wellness industry is experiencing significant growth, driven by increasing consumer awareness of health and well-being. The global wellness market encompasses various segments, including sleep aids, light therapy, and electromagnetic field protection, all of which are areas of focus for BON CHARGE.

Competitor Analysis

While BON CHARGE operates in a niche market, several companies offer overlapping products:

• Neven Eyewear: Specializes in eyewear designed to reduce eye strain and improve sleep quality.

• Krewe: Offers a range of eyewear with a focus on style and functionality.

• Maui Jim: Known for high-quality sunglasses that provide UV protection and visual clarity.

These competitors focus primarily on eyewear, whereas BON CHARGE offers a broader range of wellness products, providing a more comprehensive approach to health optimization.

Strategic Collaborations and Partnerships

BON CHARGE has not publicly disclosed specific strategic collaborations or partnerships. The company focuses on internal research and development to drive innovation and product excellence.

Operational Insights

BON CHARGE differentiates itself through a commitment to science-backed product development and a holistic approach to wellness. By addressing multiple aspects of health, including sleep, recovery, and environmental stressors, the company offers a unique value proposition in the wellness market.

Strategic Opportunities and Future Directions

Looking ahead, BON CHARGE aims to expand its product line to address emerging wellness challenges. Potential areas of growth include:

• Personalized Wellness Solutions: Developing products tailored to individual health profiles and needs.

• Integration with Digital Health Platforms: Enhancing product functionality through connectivity with health monitoring apps and devices.

• Global Market Expansion: Increasing presence in international markets to reach a broader audience seeking holistic wellness solutions.

Contact Information

• Website: boncharge.com

• Social Media:

• Instagram: instagram.com/boncharge

• Facebook: facebook.com/boncharge

• Twitter: twitter.com/boncharge

For further inquiries, please visit the official website or contact the company through their social media channels.