Bonnier Media Deutschland Market Research Report
Company Overview
Name and Mission of the Company
- Name: Bonnier Media Deutschland
- Mission: "Our vision is to continuously reinvent books."
Founding Information
- Parent Company Founded: 1980, when Bonnier acquired the Carlsen Verlag from Danish publisher Peer Carlsen.
- Key Development: The acquisition of Carlsen Verlag marks the beginning of Bonnier's activities in Germany.
Key People
- Christian Schumacher-Gebler: Geschäftsführer / CEO of Bonnier Media Deutschland
- Peter Damm: Head of Finance / CFO
- Michael Brozat: Head of Digital Media / CTO
- Key individuals in the German publishing house functions include:
- Dagmar Becker-Göthel: Verlegerin / CEO, arsEdition
- Renate Herre: Verlegerin / CEO, Carlsen Verlag
- Ulrike von Stenglin: Verlegerin / CEO, Gutkind Verlag
- Felicitas von Lovenberg: Verlegerin / CEO, Piper Verlag
Headquarters
- Bonnier Media Deutschland Headquarters: München, Germany
Number of Employees
- Employees: 850
Revenue
- Annual Revenue: Approximately 340 million Euros
Company Activities and Market Position
- Known For: Bonnier Media Deutschland is recognized as the leading German book publishing group and the market leader in children's books, comics, and gift books.
- Core Focus: Fiction, children's and youth books, non-fiction, gift books, comics, and guides.
Products
Product Range
- Type of Products: Books and Media.
- Key Sectors:
- Fiction
- Children's and youth books
- Non-fiction
- Gift books
- Comics
- Ratgeber (Guides)
Product Features
- Collaborative Group of Publishers: Includes a variety of publishing houses under their umbrella, providing diverse literary and educational content.
Recent Developments
Recent Developments in the Company
- Expansion and Acquisitions:
- Progressive expansion strategy led to the incorporation of several new publishers over recent years such as the Wimmelbuchverlag and Gutkind Verlag.
- Centralization Initiatives:
- Centralization of administrative functions such as finance and logistics to streamline operations and enhance efficiency.
New Product Launches and Features
- No specific information about new product launches or features.
Partnerships and Alliances
- No specific information about new partnerships or alliances.
Conclusion
Bonnier Media Deutschland has steadily progressed since its inception, leveraging its innovative and strategic approaches to dominate the German book market with a wide array of literary products. With a substantial workforce and formidable revenue, the company is poised for continued growth and influence in the publishing industry.