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Born Capital Company Profile



Background



Overview

Born Capital is a venture capital firm specializing in early-stage investments within the CFOTech sector, focusing on technologies that empower Chief Financial Officers (CFOs) to drive business value. Established in 2021 and headquartered in Palo Alto, California, Born Capital leverages its partners' extensive experience in the CFOTech industry to identify and support innovative startups.

Mission and Vision

Born Capital's mission is to invest in startups that automate the CFO suite and enable CFOs to extract deep insights from real-time data. The firm envisions CFOs becoming the primary drivers of business value in the coming decade, facilitated by advancements in artificial intelligence (AI), robotic process automation (RPA), cloud computing, big data, and analytics.

Primary Area of Focus

The firm's primary focus is on CFOTech, encompassing technologies that enhance financial operations, reporting, and strategic decision-making within organizations.

Industry Significance

By concentrating on CFOTech, Born Capital addresses the growing need for CFOs to leverage advanced technologies to manage complex financial landscapes, thereby positioning itself as a key player in the evolving financial technology sector.

Key Strategic Focus



Core Objectives

  • Empowering CFOs: Investing in technologies that automate financial processes and provide real-time insights to CFOs.


  • Driving Business Value: Facilitating CFOs in becoming central to business value creation through technological innovation.


Specific Areas of Specialization

  • Financial Automation: Technologies that streamline financial operations and reporting.


  • Data Analytics: Tools that offer deep insights from real-time financial data.


  • Emerging Technologies: Incorporating AI, RPA, cloud computing, big data, and analytics into financial processes.


Key Technologies Utilized

  • Artificial Intelligence (AI): For predictive analytics and decision-making support.


  • Robotic Process Automation (RPA): To automate repetitive financial tasks.


  • Cloud Computing: Enabling scalable and flexible financial solutions.


  • Big Data and Analytics: Providing comprehensive analysis of large financial datasets.


Primary Markets or Conditions Targeted

Born Capital targets early-stage startups within the CFOTech sector, focusing on companies that have demonstrated product-market fit and are poised for growth in financial automation and analytics.

Financials and Funding



Funding History

As a venture capital firm, Born Capital raises funds from limited partners to invest in its portfolio companies. Specific details regarding the total funds raised and the specifics of recent funding rounds are not publicly disclosed.

Notable Investors

Information about individual investors or limited partners backing Born Capital is not publicly available.

Intended Utilization of Capital

The capital raised is utilized to invest in early-stage CFOTech startups, focusing on companies that align with Born Capital's strategic objectives in financial automation and analytics.

Pipeline Development



Key Pipeline Candidates

Born Capital has invested in several startups within the CFOTech sector, including:

  • Finatical Software: Invested on August 1, 2024.


  • Pluto (Dubai): Invested on August 1, 2024.


  • Asilimia: Invested on May 1, 2024.


  • FCCGroup: Invested on April 1, 2024.


  • Puzzle: Invested on November 15, 2023.


  • Invopop: Invested on July 1, 2023.


  • Jirav: Invested on July 1, 2023.


  • Aimplan: Invested on May 30, 2023.


  • Glean AI: Seed round on November 17, 2022.


  • TrueRev: Seed round on October 18, 2022.


These investments reflect Born Capital's commitment to supporting innovative solutions in financial automation and analytics.

Stages of Clinical Trials or Product Development

As a venture capital firm, Born Capital does not engage in clinical trials or product development directly. Instead, it invests in startups at various stages of development, from seed rounds to revenue-generating phases.

Target Conditions

Born Capital focuses on startups that address challenges in financial operations, reporting, and strategic decision-making, aiming to enhance the efficiency and effectiveness of CFOs.

Relevant Timelines for Anticipated Milestones

Specific timelines for product development milestones within Born Capital's portfolio companies are not publicly disclosed.

Technological Platform and Innovation



Proprietary Technologies

While Born Capital does not develop proprietary technologies, it invests in startups that create innovative solutions in financial automation and analytics.

Significant Scientific Methods

  • Data Analytics: Utilizing big data and analytics to provide insights into financial data.


  • Machine Learning Algorithms: Employing AI to enhance predictive analytics and decision-making processes.


AI-Driven Capabilities

Born Capital's portfolio includes companies that leverage AI to automate financial processes, analyze large datasets, and provide real-time insights to CFOs.

Leadership Team



Wouter Born

  • Title: Founder & Managing Partner


  • Professional Background: With 20 years of experience as an entrepreneur, M&A executive, and investor in the CFOTech industry, Wouter is passionate about innovation and applying emerging technologies like AI, RPA, and Big Data to the office of the CFO.


Marcel Vlug

  • Title: VC Partner & Chairman of the Investment Committee


  • Professional Background: An experienced software entrepreneur and investor with 30 years in the CFOTech industry, Marcel has led three successful exits and is a domain expert in financial consolidation, planning, and budgeting. He serves as a trusted advisor to corporate controllers and CFOs of Fortune 500 companies.


Chris Meyer

  • Title: VC Partner, Investment Committee Member & Executive in Residence


  • Professional Background: An experienced CFOTech software entrepreneur, Chris has a track record of multiplying revenue by building efficient teams, clarifying go-to-market strategies, scaling sales functions, and creating engaging work environments. He also serves as an executive in residence for the Chief Revenue Officer (CRO) function.


Competitor Profile



Market Insights and Dynamics

The CFOTech sector is experiencing significant growth, driven by the increasing need for CFOs to leverage advanced technologies to manage complex financial operations. This evolution is propelled by the adoption of AI, RPA, cloud computing, big data, and analytics, creating a dynamic and competitive market landscape.

Competitor Analysis

Born Capital operates in a competitive landscape with several venture capital firms focusing on financial technology investments. Key competitors include:

  • Alumni Ventures: A venture capital firm with a diverse portfolio across various sectors.


  • Gaingels: An organization that connects and supports LGBTQ investors and executives in the tech industry.


  • Y Combinator: A startup accelerator that has funded numerous successful startups across different industries.


  • Franklin Templeton: A global investment firm offering a range of investment solutions.


  • General Catalyst: A venture capital firm investing in early-stage companies across various sectors.


These competitors vary in their investment focus, portfolio composition, and strategic approaches within the financial technology sector.

Strategic Collaborations and Partnerships



Born Capital collaborates with various industry partners, including:

  • Alumni Ventures: Collaborates on investments in diverse sectors.


  • Gaingels: Partners to support LGBTQ investors and executives in the tech industry.


  • Y Combinator: Engages in co-investments and startup support.


  • Franklin Templeton: Partners for investment opportunities in financial technology.


  • General Catalyst: Collaborates on early-stage investments across various sectors.


These partnerships enhance Born Capital's investment capabilities and market reach.

Operational Insights



Born Capital differentiates itself through its specialized focus on CFOTech, leveraging its partners' deep industry expertise to identify and support startups that align with its strategic objectives. This targeted approach enables Born Capital to provide unique value to its portfolio companies.
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