Brad's Deals: Company Research Report

Company Overview

• Name: Brad's Deals

• Mission: To create the consumer advantage by helping consumers find the best deals online, providing transparency, value, and significant savings.

• Founded: 2001 by Brad Wilson

• Key People: No specific key people besides the founder are mentioned.

• Headquarters: Chicago, Illinois

• Number of Employees: Over 80 employees

• Revenue: No information is available

• Notable For: Brad's Deals is known for being a consumer advocate site that finds and shares online deals on various products. Unlike typical online stores, Brad's Deals promotes products by directing customers to third-party retailers where purchases are made.

Products and Services

• Service Offered:

• Deal Aggregation: Brad's Deals provides a curated list of deals from various retailers across different categories such as apparel, technology, travel, and more.

• Advertising Support: The service is ad-supported, generating revenue through partnerships and affiliate relationships with retailers.

• High-Level Description:

• Brad's Deals scours the internet for the best prices and offers, providing a centralized platform where consumers can find deals on a wide range of products.

• Key Features:

• Curated Deals: Handpicked by a team of professionals to ensure quality and value.

• Consumer Advocacy: Focused on educating and empowering consumers to avoid paying full prices.

• Free Service: Accessible to consumers without charge, funded via advertisements and merchant partnerships.

Recent Developments

• Recent Developments:

• The company has undergone a brand transformation to better reflect its commitment to connecting consumers with value and savings. This includes introducing a new logo and website design.

• New Products Launched:

• No information is available

• New Features Added to Existing Products:

• The updated website includes a cleaner, modern aesthetic with a bold and friendly color scheme intended to reflect the brand's transparency and educational aim.

• New Partnerships:

• Brad's Deals partners with a wide array of companies, though specific recent partnerships are not detailed.

Conclusion

Brad's Deals continues to operate as a free, ad-supported service that focuses on providing high-value deals to consumers, aligning with its mission to create a consumer advantage. The company has evolved since its foundation in 2001 to become a prominent deal-aggregation platform known for its real-life deal-hunting approach championed by its founder, Brad Wilson.