Brand3D Company Profile

Background

Brand3D is a U.S.-based company specializing in 3D asset production and publishing. Founded in 2020, the company offers a Software-as-a-Service (SaaS) platform that enables businesses to create, store, and distribute 3D digital models of virtual or tangible objects across various digital channels. Brand3D's mission is to revolutionize product visualization by integrating legacy 2D/360 product photography with advanced 3D photogrammetry and state-of-the-art 3D product modeling. This approach aims to bridge the gap between real and virtual shopping experiences, enhancing customer engagement and satisfaction.

Key Strategic Focus

Brand3D's strategic focus centers on providing a cost-effective, no-code 3D asset production and publishing platform. The platform supports a wide array of file formats, technologies, devices, and web browsers, facilitating the creation and distribution of 3D content for web, mobile, augmented reality (AR), virtual reality (VR), and the Metaverse. By offering user-friendly tools, Brand3D enables online businesses to quickly create immersive 3D experiences, thereby increasing conversion rates, reducing product returns, and enhancing customer satisfaction.

Financials and Funding

In March 2022, Brand3D launched an equity crowdfunding campaign on StartEngine, aiming to raise between $10,000 and $1,070,000. The campaign concluded in June 2022, successfully raising $110,531 from 62 investors. The funds were intended to accelerate growth, recruit new customers, and expand the company's capacity. At the time of the campaign, Brand3D reported a pre-money valuation of $8 million.

Technological Platform and Innovation

Brand3D's proprietary SaaS platform is designed to be an all-in-one toolkit for 3D digital production. It allows businesses to capture, create, and publish 3D content seamlessly across various digital environments, including web, mobile, AR, VR, and the Metaverse. The platform's versatility supports numerous file formats and integrates with diverse technologies, devices, and web browsers. This adaptability positions Brand3D to meet the evolving demands of the digital marketplace.

Leadership Team

Hans Hesselholt Henne Hansen: Founder and Chief Executive Officer. Hans has been instrumental in steering Brand3D's vision and growth, leveraging his extensive experience in 3D technologies and digital content creation.

Paulius L: Head of 3D. Paulius leads the 3D department with a hands-on approach, drawing from his extensive career with leading digital agencies. His expertise spans advanced 3D content creation, tool suite automation, and large-scale media production. He guides the multinational 3D team with a keen eye on quality and maintains perspective in his work.

Competitor Profile

Market Insights and Dynamics

The global 3D mapping and modeling market was estimated at $3.8 billion in 2020 and is projected to grow to $7.6 billion by 2025. This growth is driven by increasing demand for 3D content in digital agencies, online retail, gaming, and specialized content creation.

Competitor Analysis

Threekit: A venture capital-backed company based in Chicago, IL, specializing in 3D and augmented reality product visualization.

Cappasity: A venture capital-backed firm located in Santa Clara, CA, offering a platform for creating and embedding 3D and AR content into e-commerce websites.

Sketchfab: Formerly venture capital-backed, this New York-based company provides a platform for publishing, sharing, and discovering 3D content online.

These competitors focus on various aspects of 3D content creation and visualization, contributing to a dynamic and rapidly evolving market landscape.

Strategic Collaborations and Partnerships

In January 2020, Brand3D joined the Kaltura Video Technology Marketplace. This partnership aimed to enhance customer experience by integrating interactive 3D content into Kaltura's video platform, thereby increasing viewer engagement and driving innovation in learning and visual communication.

Strategic Opportunities and Future Directions

Brand3D is strategically positioned to capitalize on the growing demand for 3D content, particularly in the context of the Metaverse. The company's adaptable platform and focus on user-friendly tools align with market trends, offering opportunities for expansion and innovation in various digital environments.