Braxton Brewing Company - Market Research Report

Company Overview

• Name: Braxton Brewing Company

• Mission: To bring innovation and entrepreneurial spirit to the craft of brewing beer, transforming traditional spaces into incubators for new ideas.

• Founded by: Evan Rouse

• Key People:

• Evan Rouse, Co-Founder & CPO

• Jake Rouse, Co-Founder & CEO

• Greg Allen, Sales Manager

• Other notable team members include Jill Hettersimer, Kurt Ramer, Loren Poole, Luke Durstock, Rachael Bachmann, and Carlos Elizondo among others.

• Headquarters: 27 W 7th St, Covington, KY

• Number of Employees: No information is available

• Revenue: No information is available

• Company Known For: Creating a vibrant community around craft beer brewing, particularly known for unique beer products and collaborations.

Products

Beers

• Overview: The company offers a variety of craft beers brewed with unique recipes and high-quality ingredients.

• Key Products:

• Various beers offered in their taprooms, including signature brews and experimental batches.

• Collaboration beers such as the Barrel Aged Bonbonerie Opera Cream Stout.

• Key Features:

• Diverse range of flavors.

• Innovative brewing techniques.

• Special emphasis on craft and quality.

Igloobar Experience

• Overview: A unique winter experience located on the rooftop of the Covington taproom.

• Key Features:

• Heated igloos accommodating up to 8 people, offering a private oasis amidst cold weather.

• Features cushioned seating, dedicated Bluetooth speakers, cozy decor, and exclusive menus.

• Available for reservation with a non-refundable fee.

Recent Developments

• New Products and Launches:

• Barrel Aged Bonbonerie Opera Cream Stout: A collaboration with Cincinnati’s Bonbonerie bakery, launched in September.

• New Partnerships:

• Partnership with O.K.I Bourbon and Molly Wellmann: This collaboration aims to enhance the craft spirits and cocktail experience.

• Events and Initiatives:

• Dark Charge Winter Block Party: An annual event that celebrates the blend of bourbon and beer with new product releases and community engagement.

• Stave Beer & Bourbon Dinner: An upscale dining event combining beer, bourbon, and culinary expertise.

• Fantasy Football Draft Packages: Seasonal offerings to engage the community with leisure and social interaction centered on football and beer.

• Igloobar Introduction: A new initiative for winter experiences, enhancing customer engagement through unique seasonal offerings.

Conclusion

Braxton Brewing Company is a dynamic player in the craft brewing scene, leveraging the power of community, creativity, and collaboration. With innovative product lines and immersive customer experiences, it continues to expand its footprint in the craft beer industry. Despite some gaps in financial disclosure, Braxton's strategic partnerships and community involvement signal strong brand engagement and potential growth.