Breakaway Communications: Market Research Report

Company Overview

• Name: Breakaway Communications

• Mission: Empower clients by building awareness and thought-leadership in the fast-evolving tech sector.

• Founded: 2002

• Founders: Kelly Fitzgerald, Pam Preston, and Barbara Hagin

• Key People:

• Kelly Fitzgerald, Managing Partner and Co-Founder

• Tracey Sheehy, Vice President

• Barbara Hagin, Co-Founder

• Headquarters: New York, NY

• Number of Employees: 11-50

• Revenue: No information is available.

• Specialization: Known for its expertise in public relations and marketing communications, particularly in technology domains like connected transportation, smart cities, and media technologies.

Products & Services

Core Offerings:

1. Media and Analyst Relations

• Reaching relevant audiences across traditional and digital media landscapes.

2. Social Media Practice

• Guidance in implementing social media tools and services, ensuring client messages resonate in a crowded online space.

3. Company/Product Launches

• Comprehensive programs for launching new ventures and products with strategic outreach.

4. Case Study Program

• Development of detailed case studies highlighting client best practices and successes.

5. Thought Leadership

• Assisting clients in crafting content that differentiates them as industry leaders.

6. Executive Communications and Speechwriting

• Crafting presentations and speeches for client executives.

7. Internal Communications

• Enhancing internal messaging strategies, including memos and intranet content.

8. Events Management and Tradeshow Support

• Providing support for a variety of events, from round tables to large trade shows.

Recent Developments

• Milestone Celebration: Breakaway Communications celebrated its 20th anniversary, marking two decades of success with a message of future aspirations and continued growth.

• Client Award: Elektrobit, a client of Breakaway Communications, received the CES 2025 Innovation Award for its software solution, EB corbos Linux for Safety Applications.

• New Product Innovation: EB corbos Linux is the first safety-certified Linux solution supporting ADAS and autonomous driving.

• Potential Impact: This software is regarded as a crucial tool for reducing maintenance time and development costs for automotive OEMs.

• Partnerships: Long-term cooperation with events like The TV of Tomorrow Show highlights Breakaway's influence and connection within broadcast and media tech.

Affirmations

• Industry Recognition: Endorsed by media representatives and clients alike for their expertise in PR, particularly in technology and mobility spaces.

• Client Testimonials: Consistently praised for strategic insights and exceeding expectations in delivering results for complex campaigns.

Locations

• New York Office: 381 Park Ave South, Suite 1216, New York, NY 10016

• San Francisco Office: 650 California Street, Floor 7, San Francisco, CA 94108

• London Office: No detailed address provided.

This detailed report encapsulates the extensive scope and strategic impact of Breakaway Communications in the tech PR and marketing communications industries. Their enduring reputation for quality service and thought leadership positions them as a vital partner for tech companies seeking to enhance their brand and reach their communication goals effectively.