BRICKBRO Company Profile

Background

Overview

BRICKBRO is a Barcelona-based proptech company specializing in the digital transformation of the commercial real estate sector. Founded in 2018 by Guillermo Preckler and Carolina Santa Cruz, the company has developed a platform that connects property owners with potential buyers and tenants, facilitating the sale and rental of commercial spaces. Utilizing artificial intelligence and big data, BRICKBRO analyzes over 30,000 parameters to determine the optimal use and activity for each property, streamlining the decision-making process for all stakeholders.

Mission and Vision

BRICKBRO's mission is to revolutionize the commercial real estate market by providing a seamless, efficient, and transparent platform for property transactions. The company's vision is to become the leading digital marketplace for commercial properties, leveraging technology to unlock the full potential of underutilized spaces.

Primary Area of Focus

The company's primary focus is on the sale and rental of commercial properties, including offices, retail spaces, and industrial units. By identifying and analyzing the potential uses of these properties, BRICKBRO aims to maximize their value and utility, benefiting both property owners and investors.

Industry Significance

As a pioneer in the proptech sector, BRICKBRO plays a crucial role in modernizing the commercial real estate industry. Its innovative approach addresses the challenges of property underutilization and market inefficiencies, contributing to the overall growth and development of the real estate market.

Key Strategic Focus

Core Objectives

Digitalization of Property Transactions: Simplify and expedite the process of buying and renting commercial properties through a user-friendly digital platform.

Data-Driven Decision Making: Utilize artificial intelligence and big data to provide accurate property valuations and identify optimal uses for each space.

Market Expansion: Increase the company's presence in Spain and expand into international markets, offering services to a broader audience.

Specific Areas of Specialization

Property Valuation and Analysis: Assess the value and potential of commercial properties using advanced data analytics.

Market Matching: Connect property owners with suitable buyers or tenants based on specific requirements and property characteristics.

Transaction Facilitation: Streamline the sale and rental processes, ensuring efficiency and transparency for all parties involved.

Key Technologies Utilized

Artificial Intelligence (AI): Analyze extensive datasets to determine the best use cases for properties.

Big Data Analytics: Process large volumes of information to provide accurate market insights and property valuations.

Digital Platforms: Offer an online marketplace for property listings, facilitating easy access and management for users.

Primary Markets or Conditions Targeted

Underutilized Commercial Spaces: Focus on properties that are vacant or underperforming, offering solutions to unlock their potential.

Urban Areas: Target cities with high demand for commercial spaces, such as Barcelona, Madrid, and Valencia.

International Expansion: Explore opportunities in other European markets, including France, Italy, and Portugal.

Financials and Funding

Funding History

Since its inception, BRICKBRO has secured multiple funding rounds to support its growth and technological development.

Total Funds Raised

The company has raised a total of €6.19 million across various funding rounds.

Recent Funding Rounds

March 2021: Closed a €1 million funding round led by Telegraph Hill Capital, with participation from Plug and Play and several family offices and business angels from Spain, Japan, France, and Germany.

November 2023: Secured a $5 million Series A investment from a diverse group of investors, including Itnig, TLabs, Roca Group Ventures, Torsa Capital, Valencia Institute of Finance, ICF Capital, ENISA, and Andreas Mihalovits.

Notable Investors

Telegraph Hill Capital: A Barcelona-based venture capital firm specializing in early-stage investments.

Plug and Play: A global innovation platform and venture capital firm headquartered in Silicon Valley.

Itnig: A Barcelona-based venture capital firm investing in early-stage technology companies.

TLabs: A venture capital firm focusing on technology startups.

Roca Group Ventures: The corporate venture capital arm of Roca Group, investing in innovative companies in the construction and real estate sectors.

Torsa Capital: A venture capital firm investing in technology-driven companies.

Valencia Institute of Finance: A public financial institution supporting economic development in the Valencia region.

ICF Capital: The venture capital arm of the Catalan Institute of Finance, investing in innovative companies.

ENISA: A public company under the Spanish Ministry of Industry, Commerce, and Tourism, supporting the financing of innovative companies.

Andreas Mihalovits: An individual investor with experience in the real estate and technology sectors.

Intended Utilization of Capital

The funds raised are allocated towards:

Technology Development: Enhancing the platform's capabilities, including AI and data analytics features.

Market Expansion: Entering new cities within Spain and exploring international markets.

Talent Acquisition: Hiring professionals to strengthen the team, particularly in technology and operations.

Pipeline Development

Key Pipeline Candidates

BRICKBRO's pipeline includes a diverse range of commercial properties, such as:

Retail Spaces: Vacant stores in prime locations suitable for various businesses.

Offices: Underutilized office buildings that can be repurposed or renovated.

Industrial Units: Unused warehouses or factories with potential for redevelopment.

Stages of Development

Property Acquisition: Identifying and acquiring underutilized commercial spaces.

Market Analysis: Assessing the potential uses and value of each property using data analytics.

Transaction Facilitation: Connecting property owners with buyers or tenants and managing the sale or rental process.

Target Conditions

Urban Redevelopment: Transforming vacant or underperforming properties in urban areas into valuable assets.

Market Demand: Focusing on properties that meet the current needs of businesses and consumers.

Relevant Timelines for Anticipated Milestones

Short-Term (2023): Expand operations to additional cities within Spain.

Medium-Term (2024): Launch services in select international markets.

Long-Term (2025 and Beyond): Achieve significant market share in the European commercial real estate sector.

Technological Platform and Innovation

Proprietary Technologies

AI-Powered Property Analysis: Utilizes artificial intelligence to evaluate properties and suggest optimal uses.

Big Data Integration: Incorporates extensive datasets to provide accurate market insights and valuations.

Significant Scientific Methods

Data Analytics: Processes large volumes of information to inform decision-making.

Machine Learning Algorithms: Improves the accuracy of property assessments over time.

AI-Driven Capabilities

Automated Valuations: Provides quick and reliable property valuations.

Market Trend Analysis: Identifies emerging trends and opportunities in the real estate market.

Leadership Team

Guillermo Preckler: Co-founder and CEO. Holds a degree in Business Administration and Management from UIC Barcelona. Prior to founding BRICKBRO, he launched several entrepreneurial ventures, including a company dedicated to the purchase and sale of parking spaces in Barcelona and the creation of the NGO Asociación Proyecto Medasi, which raised over half a million dollars to build an orphanage in Ghana, now home to more than 350 children.

Carolina Santa Cruz: Co-founder and Director of Operations. Holds a degree in Business Administration and Management from UIC Barcelona. She has experience in project management and operations, contributing to the strategic growth and operational efficiency of BRICKBRO.

Luis Gutiérrez Roy: Investor and Non-Executive Director. Founder of Telegraph Hill Capital, a Barcelona-based venture capital firm. He joined BRICKBRO's board following the company's €1 million funding round in March 2021.

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