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BSI Business Systems Integration AG - Market Research Report



Company Overview



Name


BSI Business Systems Integration AG

Mission


No information is available.

Founded


1996 by No information is available.

Key People


  • Markus Brunold - CEO

  • Chris Rusche - Mitgründer und Verwaltungsrat

  • Andreas Erfert - Copywriter & Content Marketing Specialist

  • Inken Martens - Senior Marketing Managerin PR and Communications

  • Sebastian Louis - Community Manager E&U

  • Tido Meyer-Völcker - Community Manager AI

  • Marco Bernasconi - Community Manager Banking


Headquarters


No information is available.

Number of Employees


> 500

Revenue


No information is available.

What is the Company Known For


BSI is known for providing comprehensive CRM and CX software solutions, specializing in digital customer relationship management across several industries, including Banking, Insurance, Retail, and Energy & Utilities.

Products



BSI Customer Suite


A unified platform consisting of several integrated products designed to streamline and enhance digital customer relationships across various industries.

BSI CDP (Customer Data Platform)


  • Description: Central platform for comprehensive customer data management.

  • Key Features:

  • Consolidates data from multiple sources

  • Ensures data quality and DSGVO-compliant data protection


BSI EIP (Enterprise Integration Platform)


  • Description: Facilitates the integration of diverse IT systems within an organization.

  • Key Features:

  • Numerous connectors and interfaces

  • Comprehensive monitoring and data traffic evaluation


BSI AI


  • Description: AI solutions for enhanced decision-making and process automation.

  • Key Features:

  • Machine learning workflows for customer clustering and marketing automation

  • Real-time insights and intelligent solutions


BSI Insight


  • Description: Data insights and analytics platform.

  • Key Features:

  • Advanced analytics and visualizations

  • Supports data-driven decisions


BSI CRM


  • Description: Customer relationship management system focusing on operational efficiency.

  • Key Features:

  • Automates routine tasks

  • Provides generative 360°-customer views


BSI CX (Customer Experience)


  • Description: Enhances personalized customer interactions and experiences.

  • Key Features:

  • Trigger-based customer journey management

  • Multichannel campaign execution


BSI Engage


  • Description: Customer engagement platform focused on seamless interaction.

  • Key Features:

  • Video consultations and electronic signatures

  • Self-services for online appointments


Recent Developments



Customer Summit 2024


  • Description: Annual event for Sales, Marketing, and Service professionals in the DACH region.

  • Date: November 2024


Partnerships & Expansions


  • July 4, 2024: BSI gains new investor, Bregal Unternehmerkapital, to support customer-oriented growth strategy in Europe.

  • May 15, 2024: Acquisition of Fintech riskine to enhance European presence and deepen product offerings.


New Product Releases


  • BSI Release 24/1: Introduced new features, focusing on AI-enhanced functionalities and improved user experience.

  • BSI Companion: AI-driven assistant integrated into the BSI Customer Suite, providing summarized information, text translations, and optimized responses in customer interactions.


Major Implementations


  • May 10, 2024: Successfully completed one of Germany's largest data migrations for ADAC, migrating 30 million customer records over a single weekend.

  • May 15, 2024: Announced the availability of the BSI Customer Suite in Italy, focusing initially on the Banking and Insurance sectors.


Awards & Recognitions


  • July 15, 2024: BSI and SIGNAL IDUNA awarded the Eisenhut-Award for their outstanding CRM and sales software solutions.


Conclusion


BSI Business Systems Integration AG continues to uphold its reputation as a leading provider of CRM and CX software solutions, with strong commitments to AI integration, industry-specific customization, and comprehensive data management platforms. The recent developments, particularly their expansions and product enhancements, underline their strategic direction and capability to meet evolving market demands.