California State University, Bakersfield - Company Focused Market Research Report

Company Overview

• Name: California State University, Bakersfield (CSUB)

• Mission: To put the success of students at the core of all activities and strive to foster a culture of innovation, diversity, social responsibility, and ethical behavior.

• Founded: October 1970

• Founded By: Opened as a result of the efforts of Southern San Joaquin Valley families.

• Key People:

• Dr. Vernon B. Harper Jr., President

• Headquarters: 9001 Stockdale Highway, Bakersfield, CA 93311

• Number of Employees: Approximately 1,300 faculty and staff

• Revenue: No information available

• What is the Company Known For: CSUB is known for its remarkable contributions to higher education and community service in the California region, educating diverse student populations, and providing affordable higher education opportunities.

Products

Academic Programs

• Undergraduate and Graduate Programs:

• Offers 57 undergraduate and graduate programs.

• Includes a range of academic disciplines such as Arts and Humanities, Business and Public Administration, Natural Sciences, Mathematics and Engineering, Social Sciences, and Education.

Key Features of Academic Programs

• Small Class Sizes: Provides a private university experience at public school costs.

• Student-faculty Interaction: High interaction between students and faculty, offering greater opportunities for personalized learning.

• Research and Innovation: Allows students to participate in cutting-edge research facilitated by experienced and well-qualified faculty.

Recent Developments

• New Scholarship Fund: Established the Faust R. Gorham Memorial Scholarship Fund to support STEM majors with a $1,000 scholarship from an anonymous donor.

• Alumni Hall of Fame Inductees Announced for 2025: Honorees include Donna Barba Higuera, Janet Pierucci, Elizabet Rodriguez, and Dan Shanyfelt for their significant contributions in various fields.

• High Social Mobility Ranking: Ranked No. 10 by CollegeNET in the 2024 Social Mobility Index for improving educational equity and preparing students for successful careers.

• Leadership: Dr. Vernon B. Harper Jr. appointed as President after serving as interim president, focusing on student success and academic excellence.

• New Community Engagement Initiatives:

• Developing supporting programs for Black transfer students in collaboration with Bakersfield College.

• Plans to open a Black Students Success Center.

• Facilities and Infrastructure: Continues development and enhancement of campus facilities like Student Technology Equity Program, HyFlex classrooms, and outdoor WiFi access.

• Philanthropy and Legacy: The Joan Dezember’s legacy continues through her contributions to CSUB, including the Dezember Reading Room and various scholarships.