Caller ID Reputation® Company Profile

Background

Caller ID Reputation® is a leading B2B SaaS platform specializing in monitoring and managing the health of outbound calling numbers. Founded in 2018 by Joseph Alcaraz, the company is headquartered in Newport Beach, California. Its mission is to protect businesses from being erroneously flagged as spam or scam, thereby enhancing call connection rates and preserving brand reputation. Serving industries such as education, financial services, healthcare, insurance, non-profits, and utility providers, Caller ID Reputation® has identified over 3.7 million flagged numbers to date.

Key Strategic Focus

Caller ID Reputation® focuses on providing comprehensive solutions to monitor and manage caller ID reputations. Its core objectives include:

Phone Number Reputation Audit and Monitoring: Real-time visibility into caller IDs and phone number health across major carriers and call-blocking apps.

Actual Device Testing: Utilizing a proprietary Device Cloud to show how calls appear on real Android and Apple devices, identifying flags in real time.

Real-Time Reporting: Offering real-time notifications and dashboards to identify numbers flagged as spam or scam.

Attestation Tester: Ensuring outbound numbers have appropriate attestation levels (A, B, or C) for call certification.

Caller ID Auditing: Auditing branded calls to display precisely what contacts see when called.

Call Remediation and Redress: Correcting inaccuracies in caller ID information to improve connection rates.

These services are designed to optimize outbound dialing campaigns and daily business calls, ensuring businesses maintain positive call reputations and achieve operational excellence.

Financials and Funding

As of June 2025, Caller ID Reputation® reported an annual revenue of $1.8 million. The company has experienced significant growth, with a 30% increase in employee count over the past year. Specific details regarding funding history and investors are not publicly disclosed.

Technological Platform and Innovation

Caller ID Reputation® leverages advanced technologies to deliver its services:

Proprietary Device Cloud: Enables actual device testing to show how calls appear on real Android and Apple devices, identifying flags in real time.

Comprehensive Data Sources: Monitors caller IDs across major carriers, analytics engines, mobile call-blocking apps, and both Android and iOS operating systems, providing a complete view of number health.

Real-Time Reporting Dashboards: Offers real-time notifications and always-on reporting dashboards to identify numbers flagged as spam or scam, helping to increase call connection rates.

These technologies set Caller ID Reputation® apart by providing businesses with the tools to maintain positive call reputations and optimize outbound calling performance.

Leadership Team

Joseph Alcaraz: Founder of Caller ID Reputation®, leading the company's strategic direction and innovation.

A. S.: Chief Operating Officer and Chief Marketing Officer, overseeing operations and marketing strategies.

G. C.: Head of Partnerships and Regulatory Compliance, managing partnerships and ensuring compliance with industry regulations.

H. G.: Co-Founder and Managing Partner, contributing to the company's growth and development.

M. M.: Vice President of Business Development & Industry Relations, focusing on business development and industry relations.

Competitor Profile

Market Insights and Dynamics

The market for caller ID management and spam prevention is experiencing significant growth due to increasing concerns over spam and fraudulent calls. Businesses are investing in solutions to protect their brand reputation and improve customer engagement through effective call management.

Competitor Analysis

Key competitors in the caller ID management and spam prevention industry include:

Truecaller: A smartphone application offering caller ID, call-blocking, and spam detection services. Truecaller has a substantial user base, particularly in India, and provides features such as call recording and chat services.

Hiya: A Seattle-based company providing spam and fraud call protection and identity services. Hiya partners with major companies like Samsung and AT&T to integrate its services into their devices and networks.

CallApp: An Israeli mobile app offering caller ID, call blocking, and call recording features. CallApp utilizes community-generated content and social networking services to provide background information on incoming or outgoing calls.

Whoscall: Developed by Gogolook Co., Ltd., Whoscall is a mobile application that offers caller identification services and has been recognized for its anti-fraud efforts.

These competitors offer various features aimed at enhancing caller identification and blocking unwanted calls, contributing to a competitive landscape in the industry.

Strategic Collaborations and Partnerships

Caller ID Reputation® has engaged in strategic collaborations to enhance its offerings:

ATIS Collaboration: In February 2025, Caller ID Reputation® collaborated with the Alliance for Telecommunications Industry Solutions (ATIS) to shape the Telecom Verifiable Credential Governance Model, contributing to industry standards and practices.

These collaborations strengthen Caller ID Reputation®'s market position and innovation capacity.

Operational Insights

Caller ID Reputation® differentiates itself through its comprehensive monitoring and management services, proprietary technologies, and strategic collaborations. By providing real-time visibility and control over phone number reputations, the company helps businesses maintain positive call reputations, increase answer rates, and achieve operational excellence.

Strategic Opportunities and Future Directions

Looking ahead, Caller ID Reputation® aims to expand its enterprise solutions and continue investing in technologies that enhance caller ID management. The company's commitment to transparency and visibility positions it to capitalize on the growing demand for effective call management solutions.